The Pirate Bay’s “Away from Keyboard” is doing it right.
This documentary was released on-line (shocker) for free & pay. In a few days they’ve received over 1 million views, 2,800+ downloads and raised $33k. Not bad. Let’s see where this goes.
Louie CK and others have utilized a similar model, but this is the first time a video is free on YouTube and Torrent… legally… and encouraged to be shared.
The pay is more like an afterthought to support the creators/cause.
Check out the film and follow the experiment as it makes its way through the web.