TRON Helmet

This has to be one of the freshest helmet design that we have seen in along time. Les Ateliers Ruby made this limited edition helmet exclusively for the release of the movie TRON. We really have to give it up to both the TRON franchise and Les Ateliers Ruby for this collaboration.

They have done an amazing job here. If you can get your hands on this TRON x Les Ateliers Ruby Limited Edition Helmet, go for it.

Leatherman Skeletool

Leatherman has designed the Skeletool CX to be your basic necessity workhorse. Any person who spends time in the wilderness knows how important it is to carry the right tools. It most certainly can become a life or death situation if you are not properly prepared. This Leatherman Skeletool CX is manufactured from stainless steel and carbon fiber with a scratch proof Tungsten DLC Coating.

With an open length and mere weight of 4 inches and 5 ounces, it is the lightest full sized multi-tool available. A bargain at $96.

Sailors Hook Keychain

This is a genuine sailors hook from Bedwin. It is a fully polished, sparkling keychain. That comes with an etched coin. Making for a fine combination reflecting, the authenticity of this piece. Bedwin has done a great job manufacturing this keychain, that wouldn’t be surprised if it became a piece that you pass down to your future generations.

Made in France, the Bedwin Sailors Keychain is priced at $86.00.

Bon Voyage To You

We completely love this globe, from it’s vintage inspired look to it’s one of a kind uniqueness. Each Bon Voyage Globe and stand are handmade in San Francisco. So each globe and stand will be unique in it’s own way. This stunning globe should be considered a work of art, and would fit nicely in any room.

If you are looking for that unique work of art to finish your room with, take a serious look at the Bon Voyage Globe. 

Eight Mile Sweater

This grey Eight Mile sweater from Cash Crop has a great shawl collar to protect your neck from cold. It has the classic single button on the shawl collar, and 2 front pockets that come in handy. This sweater also has tonal patches on its elbows of both and we like the fact that the cuffs have buttons. Since shawl collar sweaters are timeless and classic you can be sure to have this piece for seasons to come.

Made from 100% cotton, it will set you back around $90.00.

DRIES VAN NOTEN

Toggle Coats have been an East Coast winter staples for decades now. For good reasons, they keep you warm and guys look great in them. They are also both casual and sophisticated, so you will get a lot of wear from your coat. Dries Van Noten makes an amazing stylish Toggle Coat call the “River” coat. It is made from wool. Using a great shade of blue, with four toggle closures, two flap front pockets and a hood. All in all this makes for a great Mens Winter Coat.

Pulse News App

We have some great News. Enterase has been selected as a featured source in Pulse, the #1 free news application for iPhone, iPad and Android devices. As featured in CNN, NYTimes &Fortune Magazine, Pulse is a beautiful application that makes reading news fun and engaging. It transforms your favorite news sources into a colorful and interactive mosaic. It also includes full integration with Facebook and Twitter so you can share news with your friends easily.

Download the app now to read Enterase and other news sources on a host of devices wherever you may be! Download for iPhone, iPad and Android here and add Enterase from featured:

http://bit.ly/pulsedl

DO WRK Shirt

This “Do WRK” shirts from DOINWORK STORE is printed on a basic Hanes t-shirt with the classic “Do WRK” emblem. This is the perfect tee for anyone who has a sense of humor. We think that you should let this become your new favorite shirt.

At $20 a tee, how could you resist?

LOVE GRENADE COIN BANK

Ever feel like your relationship could be blown to pieces? This Love Grenade Coin Bank from A + R Store is designed by designers Owen & Cloud and proceeds benefit their charity A.N.S.W.E.R.(Act Now to Stop War and End Racism). This coin bank makes for a great gift  or you can use this to set money aside for your next big vacation, and to donate to a charity of your choice.

At $32, we think that this is one grenade that you can feel good about.

Knuckle Duster

Now this is a pretty kick ass corkscrew! We love the idea of having a pair of chrome plated brass knuckles as a corkscrew. It’s like you are ready to go to war with any wine bottle in sight. In fact, this corkscrew was created as a tribute to the idea that great things sometimes can only be accomplished with a struggle. Like the grapes must fight with the elements to grow into wine and the alcohol must then fight with your brain cells to grow into happiness. The Knuckle Duster Corkscrew should be a part of anyone’s bar collection.

@WilsonDavalos

Incoming Search Terms:

• knuckle duster corkscrew

Pixelmator

We here at Enterase love Pixelmator. Pixelmator is an amazing image editing software, made exclusively for Mac OS X. Think of it as a Mac Only alternative to Photoshop. We use Pixelmator everyday at Enterase, and we are completely amazed with the speed that Pixelmator can execute complex tasks. With Pixelmator you have the ability to create exceptional photos and jaw-dropping images. Photographers and Graphic Artist alike love that Pixelmator can handle over 100 file formats, and is able to support Adobe Photoshop files. If you do any type of image editing, at any capacity from the novice to pro on a Mac. Then you need to take a serious look at Pixelmator.

@WilsonDavalos

Alpine Boot Shoe

We’ve been a huge fan of the Timberland Abington Collection. Timberland uses the tagline “From a time when people where rugged”, who wouldn’t be able to appreciate that? This TIMBERLAND ABINGTON Alpine Boot Shoe is a stunning suede low top hiking boot. The red laces and d-ring eyelet vamps completed bring you back to the original hiking boots of yesteryear.

We love the white Vibram wedge soles, and for $185 you’ll get an amazing looking boot and best of all they are made to last.  

Time for an Expedition

The TNR Expedition Tent is perfect for all seasons and can fit up to two people, plus it’s a motorcycle tent. This specific tent is dedicated and targeted at the motorcycle traveler and provides an outer sheet tent that is separate from the inner tent to keep your bike. It comes with everything needed to set it up and protect you from any weather conditions that you may venture into.

At $399, it is well worth it for all the special features

Alexander McQueen: Icon

It’s hard to deny how influential Alexander McQueen is to fashion. This book Alexander McQueen: Savage Beauty showcases his entire career. From his early struggles to being at the top of the world. This book is a must for all lovers of design and fashion. Alexander McQueen: Savage Beauty was released to coincide with the Alexander McQueen exhibition at The Metropolitan Museum of Art organized by The Costume Institute.

Pick this book up… even if you aren’t so much into couture fashion. Your lady friends will take notice.

iClarityHD by Monster

At first sight this tiny little portable bluetooth speaker does not look like much. It has a tiny footprint and the name kind of put us off, the only thing that they forgot to add was the 3D at the end. Well once we got past that, we were completely blown away with the sound quality of the iClarityHD. You can connect this portable speaker to just about anything, via bluetooth or using the 3.5mm jack. We love the bluetooth option, you can pair it with your Android, Apple iPhone, Blackberry, Apple iPad, and Laptop. One of the most unique features of the iClarityHD is the ability to use it as a bluetooth speakerphone. It works amazingly well because Monster has added noise canceling technology. We normally don’t like portable speakers, but we have to say that the iClarityHD BlueTooth Portable Speaker by Monster is a must buy.

Golden Half Camera

Here is a great little plastic film camera that will give you instant artist street cred. It’s the Golden Half 35mm Half Size Camera. Now what does that mean to you, basically what this camera does is take two vertical photos side by side on one frame. So if your roll of film is 24 photos, with this camera you will now have 48 photos. Checkout some golden half photos on Flickr for some examples.

This camera uses standard 35mm film, nowadays you can find this film just about anywhere and it’s dirt cheap. Let’s not forget that it will also make for a great gift idea for any of your artistic friends.

BMW X5 Flash EVO M

This is the best reincarnation of a BMW X5 that we have ever seen. The tuning champs at Hamann who are based in Germany have taken the BMW X5 and have created a super beast called the the Flash EVO M. Not only does the Flash EVO M look outstanding with it all of the cosmetic modifications that Hamann has added, but they have managed to bring the Horse Power up to a heart pounding 670. That means that this SUV can hit up to 186 MPH. With these numbers you are playing with the big boys in super-car territory.

We don’t expect to see any Soccer Moms driving one of the Hamann BMW X5 Flash EVO M’s. But if they do, we are sure that the kids won’t be complaining.

Incoming Search Terms:

• pulse me
• hamann flash evo wheels

Vintage Pencil Set

From the land of Portlandia; Tanner Goods brings us this amazing Vintage #2 Pencil Set. You’ll appreciate this quality wood pencil while writing down notes, or sketching up a quick draft in your notebook. These pencils come in packs of 12, so they’ll last you for sometime. Unless you jump into the pencil fighting circuit.

Tanner Goods did a great job here, for $6 you’ll get a dozen quality vintage wood pencils.

Keep Up With Friends, Fast and Free

Keep tabs on all your pals in real time without racking up a big phone bill with the LiveProfile messaging app for iPhone, Android or Blackberry. Now you can text your friends, have group chats, send pictures and videos, and stay connected lightning fast and for free.

No more text fees, for free!

Nike SB Blazer x Ben-G

Ben G the Amsterdam based shop and Nike have joined collective forces and have released a special edition Nike SB Blazer Hi x Ben G. We really dig it’s minimal design and color selection. The Nike swoosh was constructed from a piece of black corduroy, and the sneakers under sole is a great bright orange. All in all we are really feeling the look and design to this Nike SB Blazer Hi x Ben-G especially when paired with it’s blue laces.

Great job here, It really makes for a great looking minimal sneaker.

Incoming Search Terms:

• l l bean

Vintage Light Bulbs

It’s all in the details. We’ve all heard that before. Lucky for us this very inexpensive detail, makes all the difference. With these Vintage Edison Squirrel Cage-style Light Bulbs you’ll be able to transform any exposed lighting into a work of art. These light bulbs will give you a very warm glow, that adds to the authenticity of that retro look that you’ll be looking for.

At around $10 you can hardly go wrong with these Edison Squirrel Cage-style Bulbs.

Nikon P7000

If you are in the market to buy a new camera, but not looking to buy a big DSLR. Even though you would still like all the advanced features that a DSLR offers, with superior photo quality and the ability to shoot HD video all in a point and shoot. Then the Nikon Coolpix P7000 should be on your list. It really is one of the best digital cameras that you can buy. Being that it’s a 10.1 MP digital camera that offers full manual control, the Nikon P7000 is the perfect camera for someone who is serious about photography, but just needs the pro features in a smaller package.

Incoming Search Terms:

• personalized groomsmen gift ideas

Sorel 1964 Snowboot

Before you know it snow season will be upon us, and the best way to keep your feet warm and dry is to wear a quality snowboot. One of the best snowboot manufacturers around is Sorel. The Sorel 1964 Snowboot is one of our favorites, they look great and offer the protection that you need. The boot features a seam-sealed construction canvas upper, vulcanized rubber for superior waterproofing and a felt lining that is removable and made from recycled materials. It’s rubber outsole has a muti-pattern tread that will help you find your footing in the though winter weather.

Incoming Search Terms:

• 07 white bmw x5
• mens sorel
• sorel men

KAWS

Skira Rizzoli, the publishing house based out of New York is releasing one of the most anticipated books in the art community. It’s a retrospect on the life and career of one of the most prolific artist to come out of New York, KAWS. We are actually a huge fan of all the KAWS artwork , from his Kidrobot vinyl toys to the amazing paintings and photography collaborations KAWS is always creating some amazing works of art. We are really excited for this book to be released, and hope that you too can pick up a copy of KAWS.

Incoming Search Terms:

• lauren green

One Hundred Triangles Stool

Designer Riccardo Bovo based in London has created a pretty interesting stool made from 100 laser cut triangles. It’s definitely much more than just a stool, it’s a piece of functional art. We hope to see more industrial design from Riccardo Bovo in the future.

Incoming Search Terms:

• interesting industrial design

Renard Grand Tourer GT

Plain and simple, this motorcycle is sexy. However this bike is not just all looks. It has a chassis made out of Carbon Fiber and Kevlar, with a 1151 cc engine and twin semifloating discs brakes, you’ll have substance with your style. The Renard Grand Tourer GT Motorcycle also has a low center of gravity, which is optimal in maintaining total control and handling.

@WilsonDavalos

Cafe Racer Kit

This very unique racer kit comes with all the essentials to build your brand new vintage Royal Enfield British Cafe Racer Complete Kit. You will receive all direct bolt-on parts and all fiberglass parts come in red, but can painted to achieve whatever look you are going for. Anyone who is interested in British Cafe Racer Motorcycles of any kind will find this project a learning experience as well.

At $2325, we think that this is a splurge that you will be quite happy about.

Bottle Opener & Resealer

We all understand the bottle opening part, but if you aren’t brewing and bottling your own beer why would you need a resealer? Well here’s why. If you’ve been enjoying craft beers in the last few years you’ve noticed how large these bottles have gotten. You can’t always sit down and enjoy an entire bottle of these xl sized craft beers and without a resealer it’s just going to go to waste. This Hermetus Bottle Opener & Resealer is crafted to last a lifetime, and small enough to store just about anywhere.

Do yourself a favor and spend the $8.70 on the last Bottle Opener & Resealer that you’ll ever need.

Sprocket Rocket Camera

Looking for a new art project? Well we got what you are looking for, it’s the Lomography Sprocket Rocket Camera. With this little camera you’ll be able to shoot super wide angle, multi-exposures, panoramas! Best of all… it shoots extremely affordable 35mm film and it exposes the sprockets on your film… that’s pretty cool. You’ll be able to expand your creative photography with this camera, with it’s full range of long exposures and multi-exposures. It’s like remixing for film photography.

For under $80.00 you’ll get a pretty kick-ass film camera, that also has a hot shoe mount for flash photography. 

Walk on The Recycled Side

These boots don’t just look good, they’re good for the environment too. With soles made from recycled tire and recycled hand woven fabrics in funky muted patterns these Corte & Denim Boots from Osborn are unique in style and world mission.

Reduce your carbon footprint while making another for $130.

Incoming search terms:

• solid gold roller skates
• boots made of woven fabric and leather
• corte & denim
• denim boots
• Girl on roller boots pic

Environmentally Chic

These Envirosax reusable shopping bags are truly the way to help the environment while shopping in style at the same time. Not only are they inexpensive, and come in many different colors and patterns, but they are strong enough to hold up to 44 pounds of groceries. They are water resistant, and the perfect alternative to one use plastic grocery bags.

At about $8.95 a bag, we couldn’t think of a better way to help the environment.

Incoming search terms:

• cotton one piece swimsuits
• hobo international red wallet
• inset lace up booties

JCrew Polka-Dot Underwire Tank Swimsuit

What better way to prepare for bathing suit season than by slipping into the Polka-Dot One Piece Underwire Tank Suit? This bathing suit is a truly iconic design that is sure to make you stand out from the rest. It comes in 5 different colors (because every girl loves a little variety) and can be perfectly paired with chunky costume jewelry and some sky high wedge heels.

At $80, we think that you will be hitting the beach in no time!

Rosie & Roses Blackie Blue Necklace Silver

In search of the perfect piece of jewelry to compliment any look? Look no further! Rosie & Roses Blackie Blue Necklace Silver is the perfect find! This piece of jewelry is complete with multiple strands of chains that give the illusion you are wearing multiple necklaces. This is one of those pieces that you can throw around your neck as you are running out the door and look flawless the entire day!

This piece will cost you 29.90 Euros and is totally worth it!

Wear Your Flower Power

Here’s a ring that’s blooming with beauty. These Handmade Resin Flower Rings from Sisicata on Etsty are the perfect combination between funky and floral. The clear resin displays a beautiful dried fuchsia flower witha matching plastic band, hand crafted so, like any flower, no two rings are exactly the same.

Wear a flower on every finger for $40 per ring.

Incoming search terms:

• monki dress
• pink plastic ring
• anthropologie displays plastic flowers
• plastic flower ring
• mint skinnys

Chiasso Scarf

Allsaints Chiasso Scarf has perfect written all over it! This scarf is one of the most coveted wardrobe essentials for any fashionista. Made from 100% Modal and weaved in India, this lightweight scarf can be worn year round to compliment any look. It is complete with frayed edges, a fashion forward print, and is ideal for layering.

At $115 we think that this is a must for your wardrobe.

Incoming search terms:

• mint skinny jeans
• a and a necklace
• a scarf
• armani collezione 2011 dresses
• picture of a scarf

Doggie Dishware For You or Your Pup

Dine with your dog every day of the week with these elegant yet durable plastic Bulldog Plates from Billie Wills with a hot pick dog silhouette. Machine washable and totally adorable, use them for a party, for you dog or on display.

For only $9 grab one for you and your K9.

Incoming search terms:

• roller skating
• hobo clutch wallet
• scoop dress
• bulldog fabric
• plastic bulldog plates

“NEW” Classic Black Leather Bomber

We love this leather bomber… especially details like the zip-up funnel neckline and it’s use of silver-tone zippers. It’s the “NEW” classic for a leather bomber jacket. Rick Owens has cut this bomber to pure perfection. You’ll look amazing without really trying.

Pickup this new standard black leather bomber…  priced at $2,394.00 it’s not for everyone. But it certainly will be in heavy rotation amongst your wardrobe.  

Incoming search terms:

• marine suede mocassins
• oversized t shirt
• rick owens leather jacket women
• CORTE ECLIPSE
• leather funnel women jacket

CB2 Abuela 3-Speed Women’s Bicycle

The Abuela 3-Speed Women’s Bike is a retro style bike complete with red stitched grips, red classic button saddle seat, custom yellow tires with reflectors, kickstand, and topped off with a red bell! It is perfect for cruising on a hot day with someone you love. It also arrived 95% assembled, so it is a worry free assembly.

At $499 all you have to do now is find a basket!

Two Tone Facet Double Finger Ring

Add a punch to your jewelry collection with this bangin’ Two Tone Facet Double Finger Ring from Freedom at Topshop. The multi colored glass set in a metal double band makes for a uniquely flashy ring, shining different tones in different light to keep people watching your digits, and begging for them too.

Show off the many facets of your personality for $25.

Incoming search terms:

• double ring
• cocktail dress and blouses
• two finger ring
• bar ring multi color
• double fingered rings

Care For a Spot of Tea?

The Ming Dynasty teapot by designer Chongbin Zheng has all the elements that will make you feel like you are actually having tea in China. This designer has a great reputation in the tea pot designing/manufacturing industry that started during the Ming Dynasty and has carried on. This tea pot is made from clay by highly crafted potters.

At $85, we think that this hand crafted luxury is calling your name.

Incoming search terms:

• tea ming dynasty
• chongbin zheng
• dress 2011 petite
• perforating pearls
• teapot design

Be High Society

You’re meant for the weekend Hampton getaways, the spring time garden parties, the elegant fundraising galas, and this dress embodies all that without the price tag. The Sassy Society dress from ModCloth marries comfort with class by combining a linen-blend simple dress with beautiful chiffon ruffles and pockets, so you can look high maintenance without being so.

For only $99 you can climb the social latter without digging yourself into a financial hole.

Incoming search terms:

• dress with price tag
• simple dress
• antique gallon milk can
• Sassy Society Dress

Chroma Lab Blue Spectrum Clock

Add some color to your walls with this hand made Blue Spectrum Clock from Chroma Lab. Made with 9.5″ wide birch plywood and painted in a bright Aura paints in Boston, this clock will stand out with it’s modern and simple design and eye catching color scheme.

For $49, it’s about time you got some color.

Incoming search terms:

• bass blue red bow
• plywood clock
• modern blue wall clocks
• iphone silver wallets
• hobo international clutch wallet

A Reason to Loaf

Every lady needs a loafer, and this loafer is a lover. The Penny from Dieppa Restrepo in Camel leather is not only well made with gorgeous simplicity, they are timeless too. These loafers are chic enough to leave your living room, with a stacked heal and stitched leather sole, and comfortable enough to keep  you relaxed all day.

We are a lover of these Penny Loafers from Dieppa Restrepo for only $240 a pair.

Incoming search terms:

• iphone strapped to pants
• sweatshirt dresses
• 2011 violet skirts
• beach one piece swimsuit 2011
• bling on the beach one piece

An Endless Spanish Summer

Introducing this years biggest trend for women: the jumpsuit! This look is so appealing because not only do they look great on mostly every body type, but there’s not much to think about while getting dressed. This Warm Sevilla Nights Strapless Print Jumpsuit is perfect for many different occasions and provides an overall effortless look. It’s print and ruffles has a truly Spanish feel to it that will make you want to dance the night away!

At about $54, you can’t pass up this sultry look!

Incoming search terms:

• summer dresses green with chain one shoulder
• belted summer dress
• blouse made from chiffon
• dress 2011 pearl
• nasty gal summer jumpsuit with belt

For the Creative Gal

Ever wish that you could find that perfect shirt  to compliment your new skirt, but can’t find it anywhere you look? With this SINGER 4411 Heavy Duty Sewing Machine, you will now be able to sew and create any clothing necessities that your heart desires!

This is a heavy duty sewing machine, which means that it will operate similar to an industrial sewing machine, but you don’t have to operate it with the fear that you will sew your finger into your newest trousers.

At about $120, we think that you just need to sign yourself up for some sewing lessons.

Incoming search terms:

• Needing to find a Singer heavy duty new industrial style sewing machine
• Singer Heavy Duty 4411 SİZE
• tailoring machine model
• the heart of creative sewing

Pulse News App

We have some great News. YA.JO.MIA has been selected as a featured fashion source in Pulse, the #1 free news application for iPhone, iPad and Android devices. As featured in CNN, NYTimes & Fortune Magazine, Pulse is a beautiful application that makes reading news fun and engaging. It transforms your favorite news sources into a colorful and interactive mosaic. It also includes full integration with Facebook and Twitter so you can share news with your friends easily.

Download the app now to read YA.JO.MIA and other news sources on a host of devices wherever you may be! Download for iPhone, iPad and Android here and add YA.JO.MIA from the featured fashion publishers.

Incoming search terms:

• bernie dexter dress
• fortuna mia
• jean paul gaultier vintage
• short boot with crochet lace
• twist sweater

A Couch with Edge

Lounge in retro style with the colorful, edgy 1960′s Prisma Couch from Tove & Edvard Kindt Larsen. With a deep turquoise fabric and wooden legs, this couch’s unique design is just retro enough to give a modern vibe to any pad.

Extremely rare and designed in Denmark, this couch is quite the find with a price only available on request.

Incoming search terms:

• edgy sofa
• Instant dress
• hobo lauren clutch black
• retro couches
• retro design fabric

Hasbeens Minnie Mouse Clogs

These Mimmi slip-on wooden clogs  from Swedish Hasbeens are not only stunning in their craftsmanship with bright colorful leather and gorgeous wooden heel, they are comfortable too. With perforated leather in a variety of colors, easy sling back strap and cute leather bow, these shoes are made for summer, and won’t make your feet ache in the heat.

The perfect fit and perfect shoe for under $300.

Incoming search terms:

• PERFORATED leather clogs sweden
• antique minnie mouse
• hasbeen clogs
• clip earrings Accessories
• flamingo iphone 4 case

All Aboard!

This Aboard the Trolley Dress truly takes us back to a time when clothing was much simpler and dainty as well. This dress is vintage and comes from the 50′s and features stripes all over, buttons down the bodice, and the tight little fit that was so popular during that time period. It also comes complete with a matching bolero with the same button details and stripes.

At $128 we think that its time for you to travel back in time.

Incoming search terms:

• Hobo international lauren double clutch
• aboard the trolley dress
• plaid trolley
• skinny lightweight
• skinny mint jeans

If you have a brick and mortar business, then without a second thought… you need to focus on your local SEO marketing.

Especially if you depend on walk-in traffic.

You’ve probably heard the term SEO. It stands for Search Engine Marketing.

Basically it’s a strategy to make the search engines aware of your website… specifically using the keywords that best describe your business and website.

But it’s so much more than that… and it can get very difficult. 

Let’s say that you are a Dentist in Midtown Manhattan.

It would be silly for a person who is looking for a Dentist in California to visit your website.

This is where local SEO comes in… you would want to tell the search engines that you are a dentist in Midtown Manhattan.

Local SEO… Why

You’ll want to focus on optimizing your local SEO for many reasons. In fact if you only service customers locally, you should only need to focus on you local SEO efforts. 

The number one reason being… you are not wasting your efforts targeting unqualified leads. Also your competition is drastically reduced, because you are not competing against the global keyword “dentist”. 

In fact, even in a crowded place like Midtown Manhattan your competition is very low. Most small business owners don’t understand what local SEO is… and they wouldn’t hire a large ad agency to consult them.

Also most small business owners are getting advice from their local “Computer Tech Service Provider”, “IT Guy” or their so-called “computer whiz” teenage nephew. 

Hardly the experts that I would want to trust… despite their good intentions.

How Local SEO Works For You

People more often then not are researching online before they buy, as a local business if you can control the handful of local keywords you’ll be positioning yourself for success.

So what are these local keywords? Well, “Midtown Dentist” is one, so is “Midtown Cosmetic Teeth Surgery”. 

In essence it’s a keyword that describes your services, with your location. But not all of these local keywords would be effective. 

You’ll need to research what keywords are worth the effort. Some of the Local SEO keywords have almost no competition, however they get thousands of searches per month. 

Imagine how much your business would grow if you received a few thousand extra qualified leads per month.

Think about this… customers are researching online more and more, and it’s only going to increase. So take advantage of the little local SEO competition that you have today. Most of the local SEO traffic is going to the large directories… customers are much more likely to trust you vs a faceless list.

Customers already know that the people at the top of these directory listings, are the business that paid the most… it’s an easy win for you.

How did you like this post?

If you liked it… feel free to share it via Facebook or Twitter and especially with your friends who own small local business. 

Are you looking for a Local SEO Consultant or Agency… Talk to us.

• Cashie hosted shopping cart | The fastest way to start selling on your website or blog

• WobZIP - uncompress on the fly!
• SimplyNoise - The Best Free White Noise Generator on the Internet.
• Nicholas Reese — NicholasReese.com Passionate, Committed, Bliss Chaser

• Free Download - Online Business Starter Kit
  FREE GIVEAWAY!!! Highly sought after kit for beginners and experience internet markers alike. Kick start your online business-knowledge is power. Instantly download your free internet Marketing Library NOW. 100% FREE...DOWNLOAD!
• The Tools For Viral Net Marketing And Viral Monopoly In 2011
• Small Business Website Hosts
  With thousands of business website hosting companies out there, it is hard to choose one that will work for you. Learn about web hosts here.
• Article Marketing
  What is marketing articles and how you should market your articles
• Develop a Positive Mindset About Marketing
  Many helping and healing professionals have at least some resistance to marketing. Most have a lot. Unless you examine and overcome your negative beliefs and attitudes about marketing, you are likely headed towards failure before you even get started. The key is to have a mentality of success and turn Marketing into something you enjoy. For Spiritual Marketing tips visit: http://loveenergysource.com
• Welcome - Timely

• Residential Wind Turbines - Homemade Wind turbines
  With the constantly increasing energy prices, more and more households are looking for alternative sources that can generate free electricity. Renewable energy technologies are becoming popular options. In general, there are five common renewable energy sources: biomass, hydropower, geothermal, heat, wind and solar power. In residential areas, however, solar and wind sources are considered the most suitable.
• Business Litigation Attorney
  While investigating commercial litigation lawyers I stumbled upon this site that is very neat and very easy to browse through. This site also includes really good info relating to the practice areas of commercial litigation.
• How to do Link-Building
  I used to struggle trying to figure out how to get links. But it isn't as hard as I thought. This article on link-building helped.
• SEO Philippines Specialists
  SEO Philippines Company, Woosa Media provides high quality SEO services at much better costs than the Western World. SEO Philippines Specialists who care about your success!
• The Importance of SEO Skills for promotional on internet
  Boost the ranking of site in order to get on top natural search engines allows you to create your online business without having to always pay for uneconomical marketing campaigns.

• Keynotopia: User Interface Design Libraries for Keynote, PowerPoint and OpenOffice
• 60 Brands Using Tumblr

• Accounting Software | LessAccounting

• How to Travel Around the World for $418. | Nerd Fitness

Guest Post by  Jill Rowen

Everyone who has ever been to high school, or had a friend enter into sorority/fraternity life in college, knows the importance of a reputation. Reputations could make or break your social life; Remember that time at that party when Doug dressed up as a monkey, shoved Richard, fought Mike and then up chucked in the living room?  You never knew Doug, that is, until yesterday. However, you have known of Doug for several years since the incident at that party. How are you reacting to meeting him, are you able to overlook what you know about his potential alcoholism and emotional instability? Are you willing to let your friends, family and colleagues know you associate with Doug? Are you able to believe that he has changed over the last few years?

Online Reputation is everything as we grow older and enter into business. The internet acts as a bathroom wall where anything and everything can be written about you, whether true or not, and erasing (managing) your negative feedback is even harder than taking a sharpie and scribbling over the words, hoping not that many people had read it yet.  How do we manage our Online Reputation?

You Are Your Brand

For starters, NO ONE, knows YOU or YOUR PRODUCT better than YOU do. Tell people what you do.  Tell people how great YOU are. Set the stage for everyone to know exactly who you are before someone else can define you.  

Whoever Strikes First Wins

Make sure when someone wants to post disparagingly about you there will be a debate about the post and posters validity. Whoever strikes first wins – and like Charlie Sheen, make sure to wake up winning.

Your Online Reputation Needs Some Work… Now What?

 On the off chance you have managed to anger someone out in the world and they decided to bring down your reputation… online. There are few steps that you can take.

• Contact the person directly and see if you can smooth this situation over and possibly have them remove or revise their post.
• You can always post a reply apology which may smooth things over with a third party viewer, but make sure to not admit fault or guilt. This tactic is only for extreme situations and only meant to make the poster of the bad press look emotionally unstable so no one values their opinion.
• If this doesn’t work, recruit your friends to write good things about you/your company/your services so the one bad review seems like an anomaly.
• Make sure to not do this all at once so it’s an obvious tactic to dilute your bad press.  Ask one or two friends per week to post good posts about you for a month or so, or ask all of your friends at once but do two to three friends per website.
• Blog for and about other people/companies. Make friends on the internet who will link to you and say great things about you.  Start by blogging about how great someone else is, then send them a link to your post.  You will surely get some link love if not a corresponding blog back.
• Comment on other blogs related to you/your interests/your company or industry.  This will not only make you an expert in your field (and who cares if an expert is criticized, it happens all the time) but it will allow people to form their own opinions of you meaning the bad press will not phase your public as much, if at all.
• Use your social media to build a fan base around you to protect you against Internet attacks. Even if every review you had was bad, potential clients have to ask what it is you are doing so right that everyone still loves you.
• Having a Facebook page with many likes or a twitter account with 1,000 followers doesn’t mean anything if you’re not active in your community. Post topically, post frequently, and when in doubt, just repost other people’s stuff – they’ll love it.
• Reposting is a must and is the ultimate online hype man move. It adds immediate credibility to the original post; everyone who has a hype man is going to return the favor if for no other reason than to ensure that hype mans value for their ultimate, continuing gain.
• If your online persona/professional persona is nothing like the way you behave at home, make your personal social media extremely private.  If you don’t know someone personally, don’t friend them on Facebook, and keep your tweets locked.  If you know them professionally and want to have an online relationship, that’s what LinkedIn is for.

Remember: 

Always take the high road. Try not to engage in negativity.  If you feel there is no other way to do this, you have one of two options: ask someone else to be negative for you, or commit fully to your new, jerky persona. At least with a jerky persona, people will know you for something rather than nothing, and know what to expect. I highly recommend only using this tactic if your product is in fact, the best, or just that hard to find.

Jill Rowen

Sales and Marketing Coordinator

Apple Visual Graphics

718.361.2000 (phone)

718.433.4587 (fax)

jill@applevisualgraphics.com

www.applevisualgraphics.com

Online Reputation Management is a topic of growing concern for businesses of all sizes. One of the good things is that you can automate some of this process. The bare minimum that a company should be doing is setting up Google Alerts, and maybe setting up services like TagBulb & BlogPulse. 

But what can you do after that? So we sourced the advice to two Titans. 

Ann Smarty & Barry Schwartz

Ann Smarty is:

The founder of SeoSmarty and MyBlogGuest and is an Editor and Blogger at Search Engine Journal

Ann says that:

The first thing that a business should do is to embrace and understand Social Media Search.

Filter out Clutter and Find Real Brand-Related Discussions:
 

• Filter out links in Twitter search with [-filter:links] operator
• Play with emotional coloring (using the smile emoticons) as well as search for tweeted questions
• Use | operator in Facebook to find more relevant conversations

Ann expands on the topic on a post that she wrote on Mashable, Advanced Social Media Search.
 
Ann also shares a few more advanced tips on using various tools to monitor your brand online:
 

• 7 Awesome Ideas to use Gmail Filters for SEO Tasks (see tip 2)
• 5 Free tools for monitoring brand mentions on Facebook
• Steal This Idea: Display Your Brand Name Mentions in your Blog Sidebar

You can follow Ann Smarty on:

SEOSmarty and be sure to follow her on Twitter @SEOSmarty

Barry Schwartz is:

CEO at RustyBrick, Executive Editor of Search Engine Roundtable and News Editor at Search Engine Land

Barry says that:

“Google Alerts are the bare minimum a brand (company, product, personal name) should be using to track what blogs, writers and their customers are saying about them. Google Alerts works very well, I personally like the RSS subscription option, but they all work well.

Aside from your own rep management, track your partners, to see where they stand financially or competitively. I once wrote about tracking my bank, during the time of the banks were having issues because of mortgages. I rather be early to read if a partner is having issues or their CEO gets booted than finding out from that partner directly.”

You can follow Barry on RustyBrick and on Twitter at @RustyBrick

It’s all very clear

If you are not monitoring your reputation online… then you need to do so. As I said earlier, most of this will be automated for you. It just takes a moment to set things up. Feel free to share your thoughts and comments with us on this topic of Online Reputation Management.   

William…

Thanks for the question. 

- That photo had a strong message… It was a great Ad.

- Checkout the Power 150, and add some of these sites to your daily read. 

- Join LinkedIn and use it daily… join groups and engage with others

- The easiest way to get a job in the Online, Marketing World is in sales. It’s also the best way to become a known name in your industry as you move into Business Development. From that you can move into just about any position.

- Join a local Toast Master Club, this will teach you how to speak to a group and to present your ideas clearly.

- Take an active role in face to face networking

I hope that this helps.

What a strong message

elitefreshness:

Good Campaign, Good Cause. 

We at Downright Media love Social Media. As a business owner, Twitter gives you the opportunity to interact with your industry and customers in a way that has never existed before in history. However, It can have a downside. Especially if you are the type of person that can get distracted easily. So we’ve gone ahead and created this executable action plan for you.

Get Clicky

Go to GetClicky.com and create an account for your site. Get Clicky will let you monitor and analyze your web traffic. You can also use Google Analytics if you like. The important thing is have this website traffic data. Without it, you are wasting your time and effort. 

Growing Your Twitter Following 

Twitter usage has been exploding over the last year years. In fact Google and other search engines think so highly of Twitter that they have started to include realtime tweets into search results. The problem is that Twitter can seem like a huge conversation about nothing. This is why most people don’t understand nor get Twitter. They say things like “Why do I care about what so and so had for lunch?” and that’s true. 

The opportunity with Twitter is knowing how to read the signal from the noise. Meaning, you should be able to find the conversations that matter to you. So if you love Indie Rock Bands from Brooklyn, you should find that conversation, listen in or contribute to it. It’s that simple. Twitter is brilliant finding real-time conversations on whatever matters to you. 

Okay so let’s move into growing your Twitter Following. 

• Use the “Advanced Search” on Search.Twitter.com for Your Research
• Follow Influencers in Your Chosen Field
• Add friends ( find like minded people)
• Remove Friends ( 36 hours if they haven’t friended you)
• Interact & Engage 
• Rinse & Repeat

Follow all the influencers in your field. Start adding people that follow these Twitter influencers and are like minded, remember Twitter has many automated account or Twitter Bots that just ReTweet things and don’t add anything to the conversation. Stay away from these guys, you only want real people.

Don’t go crazy and add too many, Twitter will ban your account. Remove friends that haven’t followed you back, give them about a 36 hour window. Again don’t go crazy here, Twitter will ban you if you unfollow too fast. Interact and engage this new audience, you have to be genuine. Whatever topic you pick should be your passion, so this should be easy for you. Lastly Rinse & Repeat. 

Following this game-plan will increase your Twitter following and with time will make you an influencer. The best thing about become an influencer is that your Twitter following will start to grow organically. People will start to follow you automatically, which makes you even more of an influencer in the eyes of others.

Now make sure that your Twitter page leads to your site. You basically want your Twitter traffic to generate leads into your sales funnel. It’s okay if you don’t have a product or service to sell. Just have the ability to send your Twitter followers to something. It could be your blog, your resume or anything else that you want to promote and use to solidify your influencer status. 

By continually working on this action plan, you will increase your Twitter friends, followers, fans, influencer status and your bottom-line. 

Let us know what you think? Continue the conversation in our comments section.

jaymug:

Hard Rock Cafe Advertising - Rockin Fork

Most people think that Google Maps is just for finding directions. Today smart local business owners worldwide are using Google Maps as part of their internet marketing campaign. Google Maps has the ability to increase sales. Every business should take advantage of this powerful business generating tool. There is no reason for you to be left behind. It is free, it is easy, and it literally puts you on the map against your competitors. 

When someone on the internet searches for a term that is relevant to your business. You want your company name to come up within the search results. Preferably as one of the first results. A business can optimize certain things to increase the likelihood of being among these first top results.  This is called Search Engine Optimization. Typically it can be very costly and time consuming, but with large rewards. Right now, Search Engine Optimization (SEO) can be applied to Google Maps. For example, if you type the word ‘Plumber’ followed by your local area in Google. You will see that Google Maps will display a lists of plumbing companies in that specific area. 

You can do some very simple things to attract more business from this Google Maps listing.  This is huge, it levels the playing field for the small business. The obvious benefit here is that it gives the small local business a fighting chance against bigger national companies that also service your local area. If you are a small company, you may not have the budget to optimized your website in order to rank higher in the Google search results. However, with Google Maps SEO you get to be on this precious piece of digital real estate without having to come out with a huge budget. In fact your best strategy here is offering a discount to customers who review your business. You’ll notice that most businesses don’t have any reviews. You can actually dominate your local market by just filling out all your business information in Google Maps and having real customers review your service.

As a small business who uses Google Maps, you are targeting local customers. Believe it or not, most customers prefer supporting smaller local businesses. So if you have a handful of great reviews, you should be able to easily compete with the larger national brands. 

However, if you want to start to include Google Maps into your marketing campaign, it is best to consult an SEO specialist. This would save you a lot of money and avoid having to go through trial and error experience as they would set up everything for you seamlessly. If not, be sure to do proper study and research on effectively using Google Maps for your small local business.

So we know that we have many social networks that you can sign up your small business for. This phenomenon of Social Marketing is here to stay, and if used right you have a huge opportunity to really grow your business. Let’s look at the two networks that everyone needs to use right now. The current heavy weight king of social networks is Facebook. This is the biggest, that baddest, and most established website in the social scene. You can pretty much do everything that you need to do on Facebook to grow your business, without any cost to you. 

The key with Social Marketing is engagement, and it’s no different with Facebook. If you want your fans to keep coming back to your fan page, you need to have an open line of communication with them.  

 You can easily do this by:

• Asking Questions
• Answer Questions
• Posting Photos, Videos
• Individually Thanking Your Fans
• Offering Facebook Only Specials

You also don’t want to overwhelm your fans. If your Facebook fans don’t think that your status updates are useful, they can just as easily un-fan your page. So be sure to keep this in mind before blindly posting every few minutes. Ask yourself this question before updating your status, “Does this information benefit my customers?” If it doesn’t, don’t post it.

The next big player in the social network landscape that all small business owners should use, is Twitter. I really like Twitter for the small business. Mainly because they train you to be brief and concise. Since you only have 140 characters to use, you better use them wisely. This allows you to think like a Newspaper Editor. Think about this for a moment. If you read news paper and magazine headlines, you pretty much have an idea of what the article is about. But if you need more information, or you find the headline interesting you’ll read the entire article.

You should use your Twitter status exactly like this. Give a short, very to the point headline, with a link back to a page on your site with all the information that they need to know. Twitter is very powerful to the small business owner. You can search for people that have questions and problems in your field, and help them just by answering a question. How amazing is that? 

The benefits of social marketing are many, however you shouldn’t see this activity as a task. You should see this as a genuine way to interactive with your audience. As we all know, people like doing business with people that they like. 

What a great message from Amnesty International.

jaymug:

Amnesty International: Fight with signatures - Signatures can be as powerful as bullets. Join Amnesty International in the fight against death penalty.