THISISENZO

Digital communications specialist with a passion for innovation and emerging technologies. Social Media addict, manic doodler, photography aficionado and hopeful world-traveler ... always thinking big! Get in touch - ONE RULE: Be Interesting!

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February 22, 09:19 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorFinally, Storify hits the iPad store… it was about time!   “Social storytelling is now at your fingertips with the new Storify iPad app. So if you’re covering a story, attending a conference, on the road, or at a friend’s wedding, you can build a social story [...]

February 17, 11:24 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorBrilliant activation idea from Mercedes Benz in Berlin to promote the VIANO Vans range.  Activate a billboard with the help of your remote car keys – any keys…  Fantastic use of technology; turning something ordinary into an asset to activate the OOH medium is pure genius..Via [...]

February 17, 04:31 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorFor those of you who missed the #FIESTAGRAM campaign, a lovely case study has just been put together. The campaign was very successful with more than 16,000 photos being submitted… Via vimeo.com Filed under: Social Media

February 17, 04:25 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorHow strong is your LinkedIn resumé? Nice activation idea from Fujitsu using the LinkedIn API to promote their latest tablet product. Via www.youtube.com Filed under: Social Media

February 17, 04:11 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorThis is a brilliant idea to show people who are willing to donate 2 Euros on the spot what that money will actually do for kids in need…  The interactive billboard will also take a photo of the donor and integrate it within the ‘journey’ – [...]

February 14, 11:49 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorSurprise your loved one! Send a free, personalised Love Note at http://galaxylovenote.com   In the spirit of love, Samsung GALAXY Note has teamed up with Touchnote to deliver a free, printed Love Note postcard to your special someone – GREAT IDEAVia www.youtube.com Filed under: Social Media

February 14, 05:14 AM

Via Scoop.it – Rumour Has It : The Awesomeness Aggregator3D Ad for iBMW on AOL Editions – Pretty neat but nothing groundbreaking?    “Viewers can explore the BMW i8′s distinctive glass and aluminum exterior, down to the minutest detail, including the driver’s instrumentation. AdJitsu’s 3D engine makes it possible to disassemble the car and reveal [...]

February 14, 04:59 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorShare your love with POST-IT this Valentine’s   “Whimsical and fun shaped Post-it® Z-Note dispensers won’t go unnoticed. Perfect as thoughtful little gifts for a leaving do, house-warming party, Valentine’s day or Mother’s day.”Via www.youtube.com Filed under: Social Media

February 14, 04:57 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorShare some love with POST-IT this Valentine’s  Via www.youtube.com Filed under: Social Media

February 14, 04:55 AM

Via Scoop.it – Rumour Has It : The Awesomeness AggregatorIf you’re not scared about meeting creeps on your flight then KLM can help you with that eh eh “KLM Meet & Seat, a new service to meet interesting passengers on your flight”Via www.youtube.com Filed under: Social Media

Updates

Profile

Digital Comms Strategist / Social Media and Innovation Addict
Online Media | London, United Kingdom, GB

Summary

I'm a digital communications specialist with over 5 years experience with a passion for innovation, emerging technologies and social media. I've worked mainly agency side across multiple verticals including FMCG, Health & Beauty, Travel, Technology, Music and Entertainment, Automotive, Retail and Fashion, Kids, Government, Non-Profit, Finance, Pharmaceuticals and Logistics.

My key strengths include building strategic comms over insights, real world planning, content strategy and creative idea generation.

Fluent in four languages, I enjoy working within professional, multicultural, open and creative environments. The more creative, the better...

I graduated with a BA Degree in Marketing and Advertising with two bolt on courses in creative writing and copywriting.
Specialties: Creative Idea Generation Social media strategy and implementation Content Strategy Online PR / Influencers' Campaigns Online Display Advertising User experience / IA Mobile Display Integrated Comms Planning (earned / bought / owned) Mobile Apps Strategy / Development Online Apps Strategy / Development Advocacy Programs / eCRM Innovation and Emerging Media Strategy Emerging Platforms Creative Technology Innovative Media

Experience

  • Mar 2011 - Present
    Senior Social Media Strategist / Account Director / Carat
    Currently working across the Carat UK business, driving strategy and guiding implementation of social media activity and campaigns for the existing client portfolio - focusing primarily on earned media.
    Clients include DIAGEO, J&J, LEGO, Arcadia Group, Disney, ShopDirect, ASDA, Beiersdorf /NIVEA, Arla, Philips...
  • Mar 2010 - Mar 2011
    Creative/Digital Strategist / Splendid Communications
    During my time at Splendid I've helped winning and delivering integrated social media campaigns for clients such as KETTLE Chips, Endsleigh Student Insurance, Ralph Lauren, ISKLAR and Aquafresh while working on existing DIAGEO and UNILEVER clients like Marmite, Peperami, Guinness and Smirnoff.
  • Sept 2008 - Dec 2009
    Social Marketing Strategist / Profero
    During my time at Profero as a social media strategist I was responsible for all social marketing activities across existing clients like MINI, J&J, Western Union, Channel4/E4, PEPSI, Tacheback (Everyman), Bayer, and COI (Sexual Health, Cyberbullying and Change4Life)

    The role covered areas such as
    - Social media strategy and implementation
    - Online PR / Influencers' engagement
    - Innovative media
    - Emerging Technologies / Mobile
    - Advocacy Programs/eCRM

    I also represented 'The Hive' in the UK, a team of more than 50 like-minded people spread across the global Profero offices sharing the same passion for innovation and an interest in forward-thinking marketing ideas.
  • Oct 2007 - Sept 2008
    European Account Executive / Apple Europe / Profero
    Working within the in-house European Apple team at Profero managing online digital activities for Apple/MAC/iTunes across 11 European countries, from online display to search marketing, mobile and social media.
  • May 2007 - Oct 2007
    Strategic Account Manager / Vexed Digital
    Account manager and strategic planner on clients such as Maggie's Cancer Centres, Domino's and The Hospital Members Club

Education

  • 2004 - 2007
    University of the Arts London
    BA (Hons) in Marketing and Advertising
    Activities: Head of Student Committee - 2007
  • 1998 - 2003
    Liceo Scientifico A.Rosmini
    High School Diploma 100/100

Additional Information

Websites:
Honors:
In-Bed (Bayer) - Grand Prix @ Revolution Awards 2010 In-Bed (Bayer) - Gold @ Revolution Awards 2010 - Healthcare In-Bed (Bayer) - Gold @ BIMA Awards 2010 - Healthcare vTravelled.com (Virgin Atlantic) - Gold @ NMA Effectiveness Awards University of the Arts London (LCC) : "Best 2007 Graduate Working in Advertising" - Supported by Mindshare
Interests:
digital media, photography, social media, architecture, street art, online media, emerging technology, innovation, emerging channels, foreign cultures/languages, modern art, travelling,

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October 12, 03:21 PM
October 10, 04:50 PM
October 10, 12:00 PM
October 09, 01:19 PM

Studies show that sketching and doodling improve our comprehension and our creative thinking. So why do we still feel embarrassed when we're caught doodling in a meeting?

Sunny Brown says: Doodlers, unite!

She makes the case for unlocking your brain via pad and pen. A truly unique talk 'that totally speaks our language' ... 

Enjoy: 

#ted #tedtalks #doodling

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