Tara Berkoski

PR Professional
Social Media Maven
Music Junkie
Fashion Fanatic
Pastime Photographer

Profile

Account Executive at WordHampton Public Relations
Public Relations and Communications | Greater New York City Area, US

Summary

Tara Berkoski joined WordHampton as an account coordinator in 2010. Her social media expertise and knowledge has become a tremendous asset for numerous new media campaigns run by the company. As managing editor of LongIslandRestaurantNews.com, the only web site exclusively dedicated to Long Island dining news, her ambition and self-determination is at work daily. She handles both editorial and advertising responsibilities further enhancing her skill in client and media relations. She has also taken the lead on coordinating Long Island Restaurant Week and Hamptons Restaurant Week.

Berkoski received a Bachelors of Arts degree from The Hartt School of Music at University of Hartford with a major in performing arts management, minor in business administration and concentration in publicity. She interned at various companies working primarily in the field of marketing research and social media outreach including: The Rodi Company in West Hartford, Conn., a public relations firm; Janis Spindel Serious Matchmaking in New York City, an upscale matchmaking agency; and Toad’s Place in New Haven, Conn., a premiere concert venue. A native Hamptonite, Berkoski was raised in Water Mill where she currently resides. In addition to her strong dedication to the public relations and marketing fields, she is a live music enthusiast, vegan animal lover and strategic blackjack gambler.
Specialties: Customer service, public relations, advertising, sales, social media, event planning, problem solving and critical thinking, verbal and written communication, multi-tasking, negotiation

Experience

  • Aug 2012 - Present
    Account Executive / Metro Restaurant Marketing
  • Feb 2010 - Present
    Account Executive / WordHampton Public Relations
    Manage brand and goals of clients by working with traditional and digital media, coordinate Long Island Restaurant Week and Hamptons Restaurant Week, and manage www.longislandrestaurantnews.com.
  • 2009 - Present
    Volunteer / Billboard
    Worked at Music and Advertising Conference '09 at the W Hotel in NYC Worked at Touring Conference '09 at the Roosevelt Hotel in NYC
  • 2009 - Present
    Marketing Intern / Janis Spindel Serious Matchmaking, Inc.
    Completed market research, performed secretarial and assistant tasks
  • Apr 2009 - Present
    Vice President / Music Entertainment. Industry Student Assoc
    Organized and promoted events for students with interests in the music entertainment industry
  • Aug 2008 - Present
    Programmer / Campus Activities Team
    Program activities for the student body, organize and run the University's Spring Fling
  • Sept 2008 - Present
    Intern / Toad's Place
    Develop and implicate internet marketing strategies
  • May 2008 - Present
    President / Bleeding Hartt Records
    Organized, coordinated, publicized, and promoted five fundraising events in which 100-200 people attended each, created promotional kits, managed budget, managed recording and performances of artists, recruited new artists
  • May 2005 - Present
    Salesperson / Jildor Shoes
    Retail sales, customer service

Education

  • 2006 - 2009
    University of Hartford
    BA in Performing Arts Management, minor in Business Administration, concentration in Publicity
    Activities: Bleeding Hartt Records, M.E.I.S.A., C.A.T.

Additional Information

Interests:
vegan cooking, social media, blackjack, fashion, concerts, music

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