hey, i'm jamie / salut, c'est jamie / que onda, soy jaime
i'm the research & insights director at @wearesocial, helping awesome brands listen, understand and engage in social media. Outside of work digg photography and travel
je suis le directrice du pôle études et veille chez @wearesocial, j'aide nous clients a écouter, comprendre et prendre part aux conversations dans les médias sociaux. En dehors du travail j'aime la photo et voyager
trabajo con @wearesocial, ayudamos las marcas a escuchar, entender y participar en las redes sociales. Cuando no trabajo me apasiona la fotografía y viajar
“Prairie Grass Leak”, 2009,© Christian Patterson, Courtesy Robert Morat Gallery
I've been lucky enough to have experienced an international upbringing (born in the UK and growing up in Paris), continued throughout my education and today continues in my professional career. To date, my career has seen me work in both Europe and Latin America in a range of industries with increasing business responsibilities.
Over the past three years I have been combining passion with work, in the field of Social Media. I joined We Are Social in 2009 as an Account Manager and was quickly promoted to Research & Insights Director, with the task of building a team dedicated to social media insights. We're a global conversation agency, with offices in London, New York, Paris, Milan, Munich, Singapore, Sydney & São Paulo. There's a lot of hype around social media and my team helps give it all sense, to understand what it "all means" and helps clients measure social media success.
As Research & Insights Director I have developed relationships and developed social media insights for numerous global industry-leading brands, such as; adidas, Mercedes-Benz, Tesco, Expedia, Heineken, Nestle, Unilever, De Beers, The Guardian, 20th Century Fox or Orange.
Prior to We Are Social I spent two years in central Mexico working in real estate. My time in Mexico enabled me to learn Spanish (which I now speak fluently, along with mother-tongue French).
Before moving to Mexico I worked at Renault UK for 4 years, rapidly progressing from a Sales & Marketing graduate scheme to Sales & Marketing Manager for the South East for the UK, where I was responsible for the commercial success for 12 car dealerships.
Outside of work I digg photography, travel and family time.
If you're interesting in understanding what social media means for you and your brand, lets chat !
Research & Insight Director at We Are Social, a global conversation agency, with offices in London, New York, Paris, Milan, Munich, Singapore, Sydney & São Paulo. We help brands to listen, understand and engage in conversations in social media.
Responsible for:
- a team of 10 social media research analysts
- research & insights new business development
- developing local and global client relationships
- devising measurement methodologies linked to business objectives
- supporting internal account teams with insights for creative, strategic or consulting purposes
- relationships with 3rd-party technology suppliers
- training and supporting regional agency offices to ensure agency insights standards
Insights structure:
- conversation audits (deep-dive insights from large set of social media conversations)
- real time conversation listening
- crisis monitoring and strategic consultancy
- daily/ weekly/ monthly earned conversation reporting
- platform specific insights; Facebook, Twitter, Blog or YouTube analysis
- campaign insights to measure the success vs. pre-defined KPIs
- identifying social media influencers
- competitor social media activity benchmarking
We are a conversation agency with offices in London, Paris, Milan and Sydney. We help brands to listen, understand and engage in conversations in social media.
We’re a new kind of agency, but conversations between people are nothing new. Neither is the idea that ‘markets are conversations’.
We’re already helping Coca-Cola, Ford, Unilever, Microsoft, Tesco, Orange, Eurostar, Absolut and WWF. If you’d like to chat about us helping you too, then give us a call on +44 20 3195 1700.
Pacific Coast is a small independent real estate company helping both buyers and sellers achieve their real estate objectives in Mexico.
My role at Pacific Coast was two-fold. I was first and foremost a Sales Adviser, responsible for listing properties, finding clients and closing sales. My prime focus was US clients, working both in English and Spanish (often US buyers and Mexican sellers). I was also in charge of all French speaking clients, primarily from Quebec.
This role involved an in-depth understanding of Mexican real estate regulations, contact with local lawyers, notary services, banks and local property owners – all in a foreign language and a very different working culture to Europe.
Secondly, I was responsible for the development and animation of the agency's online strategy. Competing against many of the largest multinational real estate corporations, our online presence was crucial to getting noticed amongst US and Canadian clients. This involved website management, content creation, the setting-up of a corporate Blog and using Twitter to generate conversations and connect with potential clients.
Responsible for managing 13 South Eastern dealerships in all Marketing and Sales performance aspects including;
- new vehicle sales; network customer retention and satisfaction. Accountable for achieving - - new car and van sales target (11,500 vehicles target in 2007)
- responsible for sales Customer Satisfaction levels (targeted at 81% totally
satisfied)
Sales forecasting, target setting and commercial performance-monitoring to focus board directors & operating
departments towards key commercial challenges. Manage and co-ordinate monthly forecasting committee driving
the importation of over 200,000 vehicles into the UK each year. Development of numerous visual tools and
performance measures requiring precise numerical skills (excel, visual basic etc).
Placements in Customer Service dpt / Fleet dpt / After Sales dpt and Distribution dpt. Also included 1 month dealership
experience with hand-on sales and after-sales customer experience.
6 month consultancy working both from home and office. 2 key accounts; managing bespoke software
developments, creating and performing training sessions in the UK and France.
My advice is to treat your yearly production just as we have done in the book. Look back at your work and do your own “my world now” edit. Put aside what you like, keep sequences where they make sense, search for detail, even go through your very best family pictures. Over time they will crystallise and carry new value.I've had my dslr for about 2 years now and the sad truth is that I've hardly printed any photos. I have lots of photo albums back at home from when I was a kid shooting my Olympus OM-10, but non since I went digital. I think it's time I take this advice.