vaughn is

Leading the global rebranding of Acer Computers: design, strategy, and implementation internally and externally. Flying a lot.

After working in a hybrid account/strategic role, made the full shift into the planning department, leading strategy on Athenos, other Kraft brands, several pitches, and providing
planning support on Prudential.

Returned downtown for a more autonomous role in a leaner organization where I could have greater ownership of my businesses, resources, and profitability.

Moved up to Midtown to broaden experience with a major retail client (Best Buy) at a big agency.

Learned account management and brand strategy as part of a team that turned Axe into the number one male deodorant/shower gel brand within 3 years of launch. Also spent significant time working on the Johnnie Walker brand and in New Business.