Bob Stanke

Minneapolis-based Community Management and Social Media Professional

Profile

Director, Interactive Services at the Minnesota Timberwolves
Sports | Greater Minneapolis-St. Paul Area, US

Summary

Bob Stanke is an experienced Content Strategist and Community Engagement Management professional who specializes in the design, delivery, and day-to-day execution of enterprise digital content and social business strategies, including community development and communications planning.

With his broad thirteen years of experience in Content Strategy, Community Management, Information Technology, Marketing, Social Media, and Brand Management, Stanke understands the tools, tactics, and techniques needed to design, develop, and direct the intersection of content, community and communications, both online and off, to successfully help companies navigate customer experiences, their brand, products, and/or services across the social web.

In this free time, Stanke enjoys spending time with family, is an avid basketball fan, and can regularly be seen on one of the many beautiful golf courses in Minnesota and Wisconsin.
Specialties: Content Lifecycle Strategy, Community Management, Community Architecture, Community Design, Community Development, Moderation Strategy, Project Management, Business Analysis, Project Coordination, Business & Technical Research, Social Media, Social Media Policy Development, Social Networking, Social Marketing, Database & Application Development, CRM, Business Operations, Google AdWords, Google AdSense, SEO, Squarespace Development, Reputation & Brand Management, Analytics, and Entrepreneurship.

Experience

  • Apr 2012 - Present
    Director, Interactive Services / Minnesota Timberwolves
  • May 2009 - Present
    Community Engagement & Social Media Manager / Life Time Fitness
    At Life Time Fitness, I am committed to community advocation, brand ambassadorship, and online community building for the myLT.com web portal. My key responsibilities are: To develop community-based communications and content strategies for the member-facing online community, myLT.com. To develop a strategic position around the role of myLT.com and a plan to execute the community in alignment with the company strategy. To oversee and moderate myLT, the Life Time Fitness member facing community. Responsible for overseeing all aspects of the blogs, forums, videos, photos and more. Engage members to drive greater community aspects within myLT.com via standard moderator practices. Represent the brand by monitoring all interaction between members and staff to ensure privacy policy and terms of use are upheld. Responsible for engaging appropriate internal Life Time Fitness staff to respond, update or address discussion topics, event postings, or other relevant communication topics. Identify major and minor community enhancements in the community.
  • Jul 2006 - Present
    Senior Technical Recruiter / Talent Software Services
  • Dec 1998 - Present
    Database Developer, Microsoft Application Developer, Project Manager / Montage, Inc.

Education

  • 1997 - 2000
    University of Wisconsin-Eau Claire
    BS in Management Information Systems
    Activities: Student Government; United Hall Council, Society of Information Management
  • 1993 - 1997
    St. Bernard's High School
    Activities: Football (1), Basketball (3), Golf (4 including 1 yr as Captain), Class Representative (4), Student Council (4 including 1 yr as Secretary/Treasurer), Yearbook Committee (3 including 1 yr as Editor), Bulldog Community Team (1), National Honor Society (3 including 1 yr as an Officer), Mock Trial Competition Team (1 yr as lead/1st chair prosecution and defense attorney), Boys' County Participant, Boys' State Participant (including being appointed to "State Office" position of State Patrol Chief).
  • 1985 - 1993
    Maternity of Mary - St. Andrews Grade School
    Activities: Basketball (4 including 1 year being named "Offensive Player of the Year"), Baseball (3)

Additional Information

Websites:
Honors:
Golden Key National Honor Society (2000) St. Bernard's High School Citizenship Award (1997)
Interests:
My work-related interests include information technology, eMarketing, community management, social business, networking, entrepreneurship ventures, statistics, industry trending and forecasting, business operations/process and strategic planning. My non-work interests include basketball, golf, tennis, technology, and sports-related statistical analysis.
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