- Developing partnerships across Europe and Africa to bring 'more music to more people'.
- Growing revenues for Sony Music artists via a range of digital services including full-track, video and applications.
- Establishing relationships with international and local MNOs, ISPs, OEMs and other 'blue chip' companies.
- Driving the business development process from the identification of opportunities through to the launch of new digital services.
- Negotiation of multi-territory content licences.
- Defining digital strategic priorities and direction for Sony Music across Europe and Africa.
- Analysing complex business cases in a fast-moving technology-driven environment.
- Working across a diverse group of markets from Scandinavia to Sub-Saharan Africa.