Nico Fermont
The only rule is having FUN!
Action Sports, Social Media, Digital Strategy, Entrepreneurship.
Posts
Conference: “Luxury brands - the fine art of marketing and communication - II”
Déjà 4 prix pour le nouveau site de Roger Dubuis! A découvrir: http://rogerdubuis.com/
Audio
Updates
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@easyJet Can you guarantee it will depart?
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@easyJet 3 hours delay on EZY1392 from ORY to GVA?? Not acceptable! What is the status on this flight?
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I just unlocked the "5K" badge on @foursquare! http://t.co/W1xDfLeD
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Glacier des Diabl' http://t.co/Q0gAdO26
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Slashed! @ Plaine Morte http://t.co/orG3ujff
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Enorme! @cransmontanaski @ Cabane des Violettes http://t.co/sSW50c9s
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-20C http://t.co/XH9kyXVB
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Powder hunting http://t.co/XaSmVJnW
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I just unlocked the "Over Achiever" badge on @foursquare! http://t.co/8scL2Pem
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I'm at SIHH 2013 (Grand-Saconnex, GE) w/ 22 others http://t.co/RnjW6OB7
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Une journée à sortir le gun de poudre! @CransMontanaSki http://t.co/XV4dXNwD
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Big Pooooowwww @cransmontanaski http://t.co/3eNQ6gNQ
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5 Ways Social Media is Changing the Way We Interact at Trade Shows - Search Engine Journal http://t.co/9jRRxBXn
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Au dessus la mer de nuaga @cransmontanaski @ Telecabine Des Violettes http://t.co/9ZwEMbmi
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Beautiful day at @cransmontanaski @ Plaine Morte http://t.co/FXFzrNlO
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Powpow @cransmontanaski @ Les Violettes http://t.co/PJzpgoOh
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Epic season opening conditions @cransmontanaski! @ Cry-d'Er CMA http://t.co/HfKJGbwJ
Profile
CRM & Digital project Manager at Manufacture Roger Dubuis
Marketing and Advertising | Geneva Area, Switzerland, CH
Summary
Experienced digital marketing strategist with a strong background in Social Media. Focused on enhancing brands and organizations' online presence by delivering overall digital marketing strategies, developing engagement through social media, implementing interactive campaigns, providing consultancy and bespoke trainings.
I am a contributing editor to Cominmag, the marketing, communication and media magazine for Western Switzerland (http://bit.ly/gUYhMK) and regular lecturer at CREA DIGITAL (http://www.creadigital-geneve.com/).
Feel free to get in touch: nicolas.fermont(at)gmail.com
I am a contributing editor to Cominmag, the marketing, communication and media magazine for Western Switzerland (http://bit.ly/gUYhMK) and regular lecturer at CREA DIGITAL (http://www.creadigital-geneve.com/).
Feel free to get in touch: nicolas.fermont(at)gmail.com
Specialties: Digital marketing, social media, interactive advertising, e-commerce, search engine marketing, email marketing, web development, mobile, entrepreneurship, sports marketing, action sports, youth culture.
Experience
- Dec 2011 - PresentCRM & Digital Project Manager / Manufacture Roger DubuisIn charge of Roger Dubuis' worldwide CRM and digital marketing strategy definition and implementation. Discover our new corporate website awarded by a "Site of the Day" recognition by both FWA and AWWWARDS: http://www.rogerdubuis.com/
- Oct 2006 - PresentFounder / SnowBroader.eusnowbroader.eu - the European Snowboard Blog! is recognized among the top European snowboarding webzines. Founded in 2006, it has evolved into a dedicated blogging platform, allowing brands, professional riders, or resorts to reach a highly targeted audience. Snowbroader.eu has been featured in the European Registry of Internet Domain Names (EURid) 's 2009 promotionnal video has a .eu success story.
- May 2010 - PresentSocial Media & Marketing Manager / netinfluencenetinfluence is a switzerland based leading edge company for web, social media and mobile developments. Our strength relies on our skills to provide not only state of the art applications but also audit, consulting, full marketing & communication support, creative thinking and powerful networking. Customers I have worked with to define or implement social media strategies, as well as e-marketing and e-commerce strategies include OMEGA Watches, Conforama Switzerland, Marvin Watch C°1850, OPI/Alp ICT, Clarins Switzerland, Edelvia SA, Terre des hommes... We have been awarded with a GRAND Prix Romand de la Création in the "Online Advertising - Social Media" category for our campaign " Freshness by Edelvia". Read more about it here: http://bit.ly/iejVYL
- Jan 2008 - PresentTerritory Manager, EAME Electric Power Division / CaterpillarObjectives: - Support spare parts sales growth in EAME territories - Improve CAT distributors service capability and capacity Means: - Implement yearly marketing action plans and targeted incentive programs - Deploy marketing initiatives at top dealerships to enhance customer loyalty (Customer Support Agreements, Extended Service Coverage…)
- Jan 2005 - PresentMarketing Project Manager, Corporate Strategy and Marketing Department / Renault SAObjectives : - Implement a benchmarking system to monitor the commercial performance of repair workshops. - Coach and lead country organizations to develop a commercial policy for the after sale workshops for the marketing teams, field sales forces and dealer networks Means : - Project management: task planning, progress check ups with the regions and the software supplier - Implementation of a complete training program, preparation of communication kits, sharing best practices Results : - Project implemented in 15 European subsidiaries and their dealer networks
- Jan 2003 - PresentProduct Manager / Renault Nissan SlovenijaObjectives : - Define and implement the annual national marketing action plan and communication strategy for after sale services for all customer segments (B2B, B2C) - Monitor the results of existing service offerings and develop new added value services for the end customers. Means : - Animation and coordination of monthly briefings with advertisement, web and media agencies. - Coordination with Renault corporate centre Results : - 8 national after sale communication actions made each year - Development and launch of an e-commerce site for the spare part brand Motrio (www.motriodeli.si) - Development and launch of « service contracts » (maintenance and extension of warranty) to foster Renault repair shops customer loyalty
- Apr 2002 - PresentE-business development executive, Corporate E-business Department / Renault SAObjectives : Participate actively in the definition of the long-term marketing strategy of the Renault F1 Team official’s website: www.renaultf1.com Means : - Animation and coordination with web agencies - Benchmark, Business intelligence Results : - Completed specific studies to develop added value content to increase awareness, traffic and loyalty (Live chats, newsletters, blogs and content syndication; goodies, interactive content and rich media)
Education
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2011 - 2012IDM - Institute of Direct and Digital MarketingAdvanced Business Certificate in Digital in Digital Marketing
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2001 - 2002Ecole de Management de LyonMaster in Strategy and International MarketingActivities: - Classes of Marketing, Communication, Retail Marketing, Buyer Behaviour, E-Business, International Strategy, Project Management, Finance, Business Ethics, International environment. - Final Dissertation: The impact of e-commerce on the automotive distribution.
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1998 - 2001Institut national polytechnique de GrenobleEngineer in EngineeringActivities: - Process Engineering, Industrial Engineering, and Material Science
Additional Information
Websites:
Honors:
Guest Speaker
Conference "Luxury brands - the fine art of marketing and communication - II" on 27th September, 2012
http://bit.ly/NM76D9
Interviewed for RSR: Twitter intéresse les marques
November, 9th 2011 - http://bit.ly/u9A5w1
Interviewed for RSR: Le web marketing électoral
October, 11th 2011 - http://bit.ly/sYu1OD
Winner of a GRAND Prix Romand de la Création in the "Online Advertising - Social Media" category for our campaign " Freshness by Edelvia".
Read more about it here: http://bit.ly/iejVYL - June, 9th 2011
http://bit.ly/km95t8
Mentioned in Le Temps: Harry Potter, sorcier du web - November, 29th 2010
http://bit.ly/fwm0iZ
Mentioned in 24Heures:Comment prendre le train web 2.0 en marche - November 12th 2010
http://bit.ly/aun6mz
Speaker at blogres 2007
http://www.blogres.si/blogres-07/predavatelji/
Latest checkin
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@Budapest Ferenc Liszt International Airport (BUD) (Budapest Airport)2 days ago
Badges
Checkin history
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@Budapest Ferenc Liszt International Airport (BUD) (Budapest Airport)2 days ago
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@Lanchid 19 Design Hotel Budapest (Lanchid utca 19)3 days ago
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@Genève Aéroport (GVA) (Route de l'Aéroport 21)4 weeks ago
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@Hong Kong International Airport | HKG | 香港國際機場 (1 Cheong Hong Rd.)5 weeks ago
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@M Bar (25/F, Mandarin Oriental Hong Kong, 5 Connaught Rd C)5 weeks ago
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@Café Landmark (Shop 106-107, 1/F, The Landmark, 12-16 Des Voeux Rd C)5 weeks ago
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@Mandarin Oriental, Hong Kong 香港文華東方酒店 (5 Connaught Rd C)5 weeks ago
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@Laurel Restauant 丹桂軒 (Galaxy Macau Resort)5 weeks ago
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5 weeks ago
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@Mandarin Oriental Macau 文華東方酒店 (Avenida Dr Sun Yat Sen)6 weeks ago
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@Hong Kong International Airport | HKG | 香港國際機場 (1 Cheong Hong Rd.)6 weeks ago
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@Zürich Airport (ZRH) (Flughafenstrasse)6 weeks ago
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7 weeks ago
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@SIHH 2013 (Palexpo)3 months ago
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@SIHH 2013 (Palexpo)3 months ago
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@SIHH 2013 (Palexpo)3 months ago
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4 months ago
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5 months ago
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@InterContinental (Chemin du Petit-Saconnex 7-9)6 months ago
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@Aéroport de Paris-Orly (ORY) (Aéroport de Paris-Orly)8 months ago
Photos
Posts
May 16, 06:41 PM
NW Powder Dreams from matthew Wainhouse on Vimeo. Source: Union – NORTHWEST POW DREAMS
May 14, 08:58 AM
Source: Grilo.si – last episode of the season… handplant holiday
May 09, 12:31 PM
Source: Union – HOLY BOWLY x VOLCOM – MIKE RAV & SCOTT BLUM
May 08, 10:16 AM
SNOWBOARDER Magazine’s Superpark 17 presnted by Gatorade – Day 1 video from Snowboarder Magazine on Vimeo. Source: Grilo.si – day 1 at Superpark from snowboarder mag…
May 08, 10:15 AM
Jibberish Volume 2 Handplant Holiday from Snowboarder Magazine on Vimeo. Source: Grilo.si – Handplant holiday… the funest thing ever….
May 07, 12:52 PM
MID WINTERS SPRING BREAK from WARP WAVE on Vimeo. Source: Union – WARP WAVE: MID WINTERS SPRING BREAK
April 27, 09:37 AM
Source: Grilo.si – grilosode 9… california dreaming
April 24, 12:30 PM
YAWGOONS: Spring Vacation from dr.brendan on Vimeo. Source: Union – YAWGOONS SPRING VACATION
April 24, 12:45 AM
La fin de la saison est malheureusement arrivée le 14 Avril dernier, et avec elle, un peu de tristesse de voir toute cette belle neige fondre devant nos yeux. Malgré ça, les souvenirs d’un nombre incalculable de magnifique journée passée dans la poudre et dans le snowpark nous permettrons de passer le cap de l’été. [...]
April 22, 04:44 AM
Sunny mid April Monday on Vogel mtn. (Slovenia) with friends. Riders in order of appearance: Žiga Rakovec, Dejan Hodžić, Erik Harc, Peter Podlogar, Matevž Pristavec, Nejc Ferjan, Matic Zavodnik, Nejc Pucko. Filmed by: Gregor Berkopec
April 13, 01:31 AM
Shooting guns in Cali from grilo.si on Vimeo. Source: Grilo.si – guns in cali
April 11, 02:02 PM
Source: Union – ASHBURY DEMO 2013 – BEAR MOUNTAIN
April 08, 04:38 PM
Terror at Troll from House of 1817 on Vimeo. Source: Union – House Of 1817: Terror At Troll
April 05, 12:11 PM
brighton with changethattape from Mike Mo on Vimeo. Source: Union – CHANGE THAT TAPE! – BRIGHTON
April 04, 03:32 PM
Voici 2 vidéos que nous avons trouvé sur le web. La 1ère nous vient de NewRealProd lors de leur visite la semaine passé dans le snowpark de Thyon. La météo étant horrible pendant plusieurs jours, Yannick et Christophe avaient pris refuge dans le Valais central ou le soleil a fait quelques brèves apprissions. La 2ème [...]
April 03, 12:14 PM
YAWGOONS: Dylan Gamache and Marcus Rand from dr.brendan on Vimeo. Source: Union – YAWGOONS: Dylan Gamache & Marcus Rand
