Aurora

I constantly strive to keep a sharp sense of business and new marketing strategies, exploring new solutions and markets. An energetic and passionate team player, working the best in entrepreneurial positions. I enjoy helping startups to take off and constantly learn from other entrepreneurs as much as I can. I aspire to be diverse, valuable and positive mentor to others entrepreneurs.

5 years of diverse marketing, business development, public relation, experiences with startups and non-profit organizations. Deeply involved within the tech community and business & marketing advisor to early stage, international startups.

Ability to develop relationships with key decision makers and to communicate program value proposition of the product. Expert to create strategic business within US and bridge the American and European markets as well.

Ability to work with the product and engineering teams to develop partnership program, cross selling of partner’s product.

Specialties: excellent client relationship management skills, marketing/sales, community management & building, new market development, small and medium business sales, extensive tech event networking, mobile industry, photography, social media and ecommerce,

Most recently worked with Beintoo (Winner LeWeb 11') creating a successful loyalty program for app and websites. Helped Beintoo scale to over 350 million users. Convinced independent developers and companies to adopt Beintoo’s loyalty program for user engagement and monetization. Created partnerships with startups and fortune 500 companies like Steve Jobs Movie, GiveO2, StarupIdol, RollUp the Cup, Blackwater, TangoCard, WeVideo, Norton Antivirus, Autism Online, PointsHound and many more.

Experience

Feb 2013 - Present
Advisor / EventStir

EventStir is a crowdfunding Platform For Events. Create an event, set a goal, either monetary or minimum attendees and promote. Once the tipping point is reached and the goal is met, everyone is ticketed and charged. This model eliminates the financial risk in event planning for both consumers and businesses.
Feb 2013 - Present
Advisor / Showbucks

Showbucks is a Social Video Network for mobile users. We provide video-based social games and social networking on iOS and Android.
Mar 2011 - Present
Advisor / Hunie

Hunie is a community that connects designers to the hottest startups for amazing opportunities. We facilitate 3 ways designers can pair up with startups: creative investments, design co-founder, and full-time employment. All of our designers and startups in the community are curated through an invitation only process. We accept only the best designers and promising startups from around the world. https://angel.co/hunie
Oct 2011 - Present
Business Development and Sales Manager, / Beintoo

As the first employee in US for Beintoo my role was to identify new business opportunities with potential clients and building relationships with decision makers. I significantly helped the company to have the first case studies and then built up its client base in the U.S, South America, Canada and bridging sales opportunities in Italy. Key Achievements: - Generated a pipeline of more than $2 Million in new opportunities within 6 months. - Fostered a robust, sustainable network of clients in US and Italy to help Beintoo grow. - Designed gamification & loyalty mechanics for non-games creating a new market fit - Demonstrated an unwavering commitment to customer service, adding new clients while maintaining premium service levels with existing accounts. - Coordinated monthly and quarterly marketing and community events, such as AdTech, GDC, SXSW, Loyalty Expo that helped Beintoo increase its developer community. - Interviewed by PocketGame about the new market for gamification representing Beintoo.
Mar 2010 - Present
Team member Girl Geek Dinners Bologna / Girl Geek Dinners

I joined Girl Geek Dinners Bologna as a co-organizer in 2009, because I wanted to get more involved and empower the small Women in Tech Italian community. We promoted internet as democracy, freedom and culture driver. We Organized training initiatives to bring digital alphabetization to citizen. We work close with institutions on our territory to facilitate initiatives to fight the digital divide, to promote the digital inclusion and to push internet as a emancipation tool for women.We encourage events, meeting and conference to try to involve women with technology and new media.
Aug 2011 - Present
co-founder and digital strategist / MyArtebook

MyArtebook is a project just born that we are developing, will be possible to see and try the platform soon at www.myartebook.com
Sept 2010 - Present
attending / Foothill College
Mar 2011 - Present
Junior Communication Manager and Sales / Doochoo

Executed all social media programs. Created a strategy with the design team to bridge the marketing and business team to support the sales.
Oct 2006 - Present
Bachelor degree in Communication Sciences / Università di Bologna

In the study of communication, I analyzed structures behind all forms of human communication using semiotics. The methodology is a combination of semiotic terms and models, and knowledge from the cognitive sciences, which is the part of psychology that deals with man's ability to think and acknowledge the world.
Sept 2011 - Present
photographer / SVCWirelss
Apr 2011 - Present
Social Media and Communication consultant / Nomkoy

evised optimal communications strategies to reach target audiences and increase sales of a brand with a particular position. Tracked negative communication about the organization on websites and blogs and developed strategies for addressing it. Developing and launching inbound marketing campaigns that creatively tied together lead generation, community advocacy, and thought leadership. Monitoring, measuring, and executing from start to finish with attention to detail and a passion for sharing success. Key Achievements: - Launched Nomkoy, as a new brand, in Unites States, Europe and Japan. - Created interest around a niche in the Green market, increasing sales in their E-store.
Jun 2011 - Present
Volunteer during the usability week / Nielsen Norman Group
Mar 2011 - Present
Community Manager / Ebook Lab Italia http://www.ebooklabitalia.com/

During the first edition of Ebook Lab Italia in Rimini, I worked as volunteer with my GGDBologna colleague Giulia Lippolis and other from Simplicissimus Staff. You can read more about the event here: http://www.ebooklabitalia.com/programma/media/
2011 - Present
Communication and Marketing Consultant / cooperativa OASI

Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends. Developed marketing strategies and campaigns each quarter. Collaborated with advertising and promotion managers to promote products and services.
2009 - Present
Pr and Communication Manager / Hyper Vision

Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
2005 - Present
hostess / Codess Cultura
2005 - Present
museum guard / Guggenheim Museum
2005 - Present
hostess / Image

@ Motorshow Bologna 2006 for Jaguar @ entrepreneur meeting
2004 - Present
stewardess / Venice Film Festival

Education

2010 - 2011

Foothill College

BA in Business, Management, Marketing, and Related Support Services
2009 - 2010

ELS

ESL
2008 - 2009

Eurocentres Menlo Park CA
2005 - 2009

Università di Bologna

Bachelor's degree in Communication and Media Studies
1999 - 2005

Liceo Scientico Sperimentale Stefanini

high school in scientific
Global village
liceo scientifico Majorana

scientific

Additional Information

Interests:

communication, marketing, new media and technology, sport, social networking, media, travel, photography, diving, sailing

My LinkedIn

aurora.chiste@gmail.com