Creative & Digital Strategist
Online Media | London, United Kingdom, GB
With my leadership hat on, I grow, manage and lead digital businesses. I am passionate about all things digital to develop enriching and inspiring products, services or experiences. I have 16 years demonstrable accomplishments across strategy, consulting, experience design, creative direction, operations and delivery. I have worked for global organisations in fast paced integrated environments with experience inclusive of brand, communications, product development and marketing.
Over ten years senior management expertise with three years managing creative digital consulting businesses. From strategic business planning and managing the pipeline to ensuring the right people and processes are in place the results are growing and expanding companies with year on year revenue growth. I have been instrumental in helping agencies build a digital capability from scratch or improve their existing offering. Working client side, I have transformed businesses by developing innovative, successful and profitable digital products as well as recommending suitable business models, advising on what types of staff and processes are required or helping select appropriate digital partners.
When it comes to defining these solutions, I am a visual, creative and conceptual thinker and apply a user-centric and iterative design approach to all projects. My area of expertise is user experience and strategy but I have an in-depth knowledge across disciplines including: planning, design, technical frameworks and a strong pedigree in programme management including Agile.
My leadership style is collaborative to build a cohesive and creative studio strategy.
I also help organize events for SheSaysUK – the leading women’s digital creative networking community with 3000+ members in 7 countries.
Apr
2011 - Present
Director / Lead Creative Strategist / Coming soon...
Thinking things + making things
Edging a little bit closer to launch. A new and exciting venture.
A strategic creative consultancy. Working with a great network of awesome creative people. A blend of design strategy, user-centred design and product innovation. And we make cool stuff too.
Clients include: Time Out, HSBC, RBS and a few other global companies I can't share just yet ...
More info shortly.
Nov
2008 - Present
Director / Organiser (UK) / SheSays
SheSays is an amazing global network of women in digital creative media. We run events & conferences that aim to educate, promote and inspire women to take up digital creative careers.
I curate the annual SCAMP conference in London too.