Marketer at Developer and Platform Evangelism Group, Microsoft Singapore
Marketing and Advertising | Singapore, SG
Strong background in account management, possessing an entrepreneurial spirit and a deep passion for advertising in the mobile age.
While core strength lies in account management,versatility is also demonstrated in both my design and writing experience.
Specialties: Enterprise software sales and marketing, account management, project management, advertising, copywriting, graphic design
Mar
2012 - Present
Digital Marketing Executive / Microsoft
Managing DPE's digital marketing platforms and driving community engagement between Microsoft and local communities.
I love what I do because everyday I get to see cool stuff being built around Microsoft's technologies!
Mar
2011 - Present
Freelance Writer / SGEntrepreneurs.com
Bringing you the latest news and updates about entrepreneurship in Singapore and Asia.
May
2011 -
Feb
2012
Mobile Consultant / 2359 Media
Evangelist for mobile marketing and making business partners aware of new, exciting and innovative ways to use mobile to maximize the effectiveness of marketing efforts.
Aug
2010 -
May
2011
Freelance Copywriter/Designer / NUS Enterprise
Production of marketing collaterals for NUS Enterprise
Jul
2009 -
Jun
2010
Account Executive / Respect & Dream Advertising
•Co-managed projects with Account Director for campaigns such as Windows 7 Theme Competition, Internet Explorer 8 Safety Campaign
•Media Planning, especially making use of Web2.0 platforms to push client’s products
•Help clients improve their SEO via our advertising platforms and strategies
•Prepared pitching materials and pitched campaigns with team
May
2009 -
Aug
2009
Corporate Communications and Marketing Intern / MediaCorp Pte Ltd
May
2009 -
Aug
2009
Marketing Intern / ShowNearby Pte Ltd
• Planning and implementation of marketing concepts.
• Working with the tech team to increase usability of the website by introducing features demanded by clients, users.
• Enhancing and strengthening ShowNearby’s branding via various collaterals.
Singapore
-
2006
-
2011
National University of Singapore
Bachelor of Arts
in
Communications and New Media
Activities: Young Entrepreneurs Association of NUS, NUS Overseas Colleges, NUS Enterprise
-
2009
-
2010
Tsinghua University
Bachelor
in
School of Economics and Management
-
2009
-
2009
Universität Heidelberg
Bachelor
in
Deutsch als Fremdsprache