Online Media | Washington D.C. Metro Area, US
I've worked online since April 1995, starting with 6.5 years at washingtonpost.com / WashingtonPost.Newsweek Interactive, nearly five with usatoday.com, two with MSN.com and ran a three-year grant for News 21.com, part of the Initiative for the Future of Journalism, a 12-university alliance of next-gen journalists headquartered at the Cronkite School at Arizona State University in Phoenix. I'm now editor of Next America, a demographic, policy and policy look at an increasingly diverse America; it's part of National Journal at Atlantic Media Co.
My main missions have centered on breaking news; interactive content; launching new products and sections; serving as liaison with partners (including MSNBC.com and Newsweek); supporting advertising and editorial initiatives; and refining the production systems, working toward better automation and fewer points of fatigue so that people can be more creative and effective.
I also hold a Ph.D. in mass communication, having studied how traditional media bring their content online, focusing on the Web newsrooms of ABC, NPR and USA TODAY; the title is "Maximizing the Medium: Assessing Impediments to Performing Multimedia Journalism at Three News Web Sites."
I chair the advisory board for J-Lab, and I am a member of the Online News Association board of directors, currently serving as secretary and previously two years as treasurer. I teach the capstone course for American University's master's program in interactive journalism.
More of my background can be found at jodybrannon.com
Specialties: Online news and content, interactive journalism, Web content, publishing systems, user experience, journalism education, user experience, user interface, digital strategy, digital integration.