Senior Digital Marketing Strategist
Information Technology and Services | Greater Seattle Area, US
I often get asked "what is it you do?" My Answer? I am one of the lucky ones. I get to help businesses move from the analog to the digital and I have been doing it for longer than I can even remember. I don't design websites, I create strategies and platforms for customer acquisition, social engagement and more. ADD is my superpower and I can use it to help you.
I am a technologist at heart, and you can ask anyone who knows me, technology has been a gateway drug that led me to lots of other interests. Proven success in driving online impact and leading marketing teams for B2B and B2C products and services.
Over 10 years of global marketing, innovation, operational leadership, and numbers-driven impact.
Specialties: My core specialties include:
- Digital Strategy (Social, SEM, SEO, Mobile)
- CMS design (technical design)
- Content Strategy
- Mobile Digital Marketing
- Multivariate Testing and Optimization
I love web analytics!
Over the years I have also been responsible for:
Managing P&L, Team development, Usability testing, Scrum Master, Intranet design & development, content management, conversion optimization; user analysis, technical writing, project management & sometimes I write code (LAMP stack, C#, Java, and Ruby).