This post originally appeared on The Next Great Generation.
For many years Silicon Valley, a technology mecca in California, has been synonymous with innovation and entrepreneurship. Tech giants like Apple, Google, Facebook, and others have laid their roots in the Valley, and for decades there was no better place on earth [...]
Read more on my blog at http://www.hirokimurakami.com
This article was originally posted on The Next Great Generation.
Ah, Facebook. For our generation, it’s hard to imagine life without it and hard to remember a time when it didn’t exist. For the generation after us, that will become even increasingly difficult.
Last night, Facebook filed its long-anticipated initial [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared on The Next Great Generation.
Back in December, James Zar, a 20-year-old Boston University student, was on the hunt for his next apartment. To his annoyance, the hours spent sorting through posts on Boston’s Craigslist and cold-calling real estate agents seemed like a waste of time. However, rather [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared in The Next Great Generation.
Last month we wrote a breakdown of the Stop Online Piracy Act better known as SOPA. It does a great job of covering the ins and outs of the bill and I’m assuming at this point you’ve heard something about SOPA or the Protect IP Act. [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared in The Next Great Generation.
Twitter is having a good month. By now you have probably been included in the roll-out of the new Twitter design dubbed humorously by many as “new-new Twitter” in reference to the last site overhaul that the [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared on The Next Great Generation.
Blogs are everywhere today; at the start of 2011, more than 152 million blogs existed on the Internet. From corporations to journalists, blogs are being authored by a diverse audience. A while back we also [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared on The Next Great Generation.
Earlier this month, Facebook founder and CEO Mark Zuckerberg made a surprising statement at a Stanford University forum.
“If I were starting now,’’ he said, “I would do it very differently, but I knew nothing [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared on The Next Great Generation.
With the job economy between a rock and a hard place and the rise of the Internet, Gen Y IS the freelance generation. There are many liberties that come with freelancing full-time: being your own boss, working from bed, naming your [...]
Read more on my blog at http://www.hirokimurakami.com
Own a smartphone? Here are three of the hottest new apps on the marketplace.
Lapse It (Android)
Lapse It is an insanely fun app that lets you create time-lapse videos from your phone. Want to make a time-lapse of the next meteor shower or traffic in Time’s Square? [...]
Read more on my blog at http://www.hirokimurakami.com
This article originally appeared on The Next Great Generation.
If you’re a Klout user, you, like many of us, were furious a week ago as you stood by helplessly while your precious Klout Score pummeled in rank.
Such hard-earned likes and mentions! The groveling it took to get those +K’s! [...]
Read more on my blog at http://www.hirokimurakami.com
Seattle native turned New Yorker. I do social media and digital marketing at Edelman Digital.
I like: coffee, disco music, digital media, startups, and straight scotch.
I do: content, community management, analytics, and strategy.
Find me at @hnmurakami or hirokimurakami.com. Let's talk!
Named 2012 Global Digital Agency of the Year by Holmes Report, Edelman Digital is the full-service digital and social arm of Edelman, the world's largest public relations agency.
* Clients include Edge Shave Gel, Schick, and Johnson & Johnson.
* Community manager, content creator, and analytics lead on several national CPG brands.
* Assisted on a successful digital AOR pitch and helped formulate and execute the brand's social content and measurement strategy on Facebook and emerging platforms.
* Created 360 degree analytics reports that have combined paid, earned, and owned digital analytics with traditional advertising and public relations including advertising campaigns on outlets such as CNN.
* Also includes integrated campaign analytics, social listening, Facebook and Twitter media buying and measurement, copywriting, and digital strategy involving earned, owned, and paid media.
A Fast Company "Most Innovative Company" and recently named the 10th best ad agency of 2012 by Forbes. Working specifically on The Next Great Generation project; a crowd-sourced blogging platform with over 200 writers across the world.
* Part of a small management team that oversaw an innovative digital media publishing startup incubated within Mullen. Syndication partners included The Huffington Post, USA Today College, and The Boston Globe's Boston.com website.
* Community manager on all social media platforms.
* Created a variety of long-form content for the site on a weekly basis.
* Used Google Analytics, Radian6, and other analytics tools to analyze and optimize the success of the site's content and marketing efforts.
* Organized and managed giveaway promotions and #TNGGchat on Twitter.
* Pitched media publications for coverage and other blog partners for content syndication.
The Next Great Generation or TNGG is an online magazine written and managed by Gen Y's about living in the digital age.
* Authored articles focused on social media, startups, marketing, and consumer technology.
* Interviewed experts and professionals in the startup and social media industry including sources at Gen Y Capital, Softbank Capital, 2tor, Allen & Gerritsen, SocialRent, and many more.
* Articles were published on the Huffington Post and Boston.com.
Public Relations agency helping brands build brand trust. Named 2012 Midsize PR Firm of the Year by PR News.
* Assisted on the digital and social media strategy for corporations like Jiffy Lube, Yoplait, and various national non-profits.
* Used social listening platform Radian6 to generate client and internal reports.
* Use of influencer-tracking platforms like Trakkr and SocMetrics to identify online influencers and build blogger outreach media lists.
* Helped create internal knowledge-sharing reports and tools to help educate PR account teams on social media marketing.
* Helped maintain in-house internal communication software.
Nationwide law firm of mesothelioma trial lawyers with 30+ years of experience in 40+ states with recovery of over $600 million.
A boutique shared office space on Newbury Street for business owners and freelancers.
Web development startup (MassChallenge 2009 Finalist).
Nonprofit arts organization with $7.6 million operating budget (2008).
Bellevue College campus newspaper The Jibsheet.
Competitive youth program of a nonprofit arts organization with $7.6 million operating budget (2008). Worked with other writers under the guidance of Tony and Pulitzer Prize award winning writer Brian Yorkey to discuss and create an engaging and original story.