George Dunkley
Posts
A lightweight app to make photorealistic mockups on real objects. Choose a template, upload your design, mock it up in 3D, save your image. Showcase what your design looks like in the real world! Everything from apparel, hats, posters, business cards, billboards, iphones, ipads, and just about everything else. Made by Go Media, so you know it will be good!
Some extra things I’m getting involved with…
Next Friday and Saturday I’m going to be helping out at a Media City event to celebrate 10 years since the launch of the CBBC and Cbeebies digital channels. “As part of The Quay’s Open Day, we’ll be opening the doors of BBC Children’s HQ and putting on ten activities to mark our ten years on air.”
I’ve also taken on some work experience with whatialwayswanted.com creating a few web banners each month for their website which launches in March. If your a designer of unique crafted gifts get in touch with them about selling your stuff.
And also some of my photographs uploaded on flickr have been selected for inclusion in the European brochure for Olympus cameras in return for a rather generous voucher for their shop.
1st March- DNA Carnival at Islington Mill #salfordunicarnival
9th March- Project deadline and next module briefing
15th March- Roses Awards at Islington Mill
23rd March- Decode/ Recode event at Media City
26th March- Tweak YCN work
28th March- Submit to YCN
I think this Channel 4 ident would be good for a motion piece to advertise the google products. The pieces could form in to a cube but this would be tricky to create and I would need someone else to do it / help. It is more in line with google’s style than people dressed up in costumes but that would be more fun.
Showing how screen size can change content and heirachy of information displayed, Computer Screen, Tablet and Mobile.
Footers and Headers change, illustrations and large imagery can disappear as the screen size changes, important to assign hierarchy of values to information so the most important information remains legible
George showed me this on Monday when we where doing our research idea proposals. Its an advert for T-Mobile, who have produced quite a range of real-life user interactivity adverts, such as the Flash Mob adverts and the recent parking ticket ones.
These adverts show how easy it is to create an event or attraction simply by getting a couple of people involved. I think curiosity is a big part of this; think of the crowds of people on the main street of Manchester at the weekend watching some sort of street performer. All it takes is for a couple of people to stop and watch, and others will slow down to see what everyone else is looking at!
A marketing stunt/ advert by SNCF 2011. A black cube, a red button, 3 escapes
A big black box was placed in Palais Royale Square, Paris. It waited for people to come up and press the button. Then it explodes and creates a spectacle for passers by. I love the woman’s reaction when she presses the button and the dancing lips. I want to do something similar to advertise my product. People dressed as the cube parts with legs walking around Manchester and joining together.
Product/ packaging
Mailer
Web ads
Video/ storyboard
Retail concept - Shop window/ P.O.S
Guerilla marketing stunt
Yesterday I created a mock up of my idea. The idea is that the puzzle cube represents the google bundle and the pieces represent the products. I painted the outside white and the inside edges of each piece in google colours. This cube measures 4x4cm but if I continue with this idea the final thing will be twice the size. They would be sold as individual pieces which hold information on the product and a link. You would keep these on your desk as a constant reminder similar to vinyl toys. As there is nothing to be sold as the products are virtual, this is more fun than an empty box. There are 7 pieces all together so I now need to decide what products to have and what the bundle will be called.
YCN Google brief background
Imagine all of Google’s products came in boxes.
What would that line of packaging look like? How would you show the different product families, the features, the benefits and bundles? What might a physical shop look like stocked with Google products? How would you design point-of-sale for Google Plus or Chrome?
At Google we make a wide range of products. Sometimes it’s hard to explain to people how many products we make for users and what they all do.
Good website http://www.nudiejeans.com/
I like this site because its so simple but without being too boring. it’s got a clear grid structure that I’ve seen used quite a lot- Large column on the left and 2 smaller ones on the right. I use that style on this blog.
The large scrolling banner is the focal point at the top underneath the logo, which shows the latest articles. When you click through to each article the image holder stays in the same spot but changes content. The 2 right colums stay static for each page. With the last column holding the less important information as that is the area we look at least.
The footer of this website is rather large because it holds the summery of the company rather than being on a separate page.
Orange is used through the site to indicate hyperlinks. The colour scheme, font and structure is continued on the webshop page.
Pantone Plus series. Building blocks of your next big idea.
I like the simplicity and message in this poster. It was partly what inspired my idea for the current Google brief.
Good Website http://www.ycnonline.com/
YCN’s website is good because it follows all the rules
- The header and body text use the same font family and are defined by size and colour
- Links are made obvious with and underline, all images also link
- Hierarchy is clear with the most important content at the top in a large banner
- Different pages are separated by content and assigned a certain colour which is used as an accent colour on each page. The logo links back to the index page
- The grid structure is clear and plenty of white space is used
- The footer clearly shows the site map, contact details and social network links
All of this makes the website easy to navigate. The simple structure and white space allows the content to breath. I like the ‘get in touch’ pull down menu at the top of each page which has quick links to contact them.
Nice way of displaying products. I like the simplicity of this box and how the information matches up with the product. More great design on Katrin’s site
I’ve been searching google for information about google and I have found a lot of their help videos use a cartoon style. Although it’s not something I expected I can see that it works and keeps with their minimal and friendly style. No block colours are used but instead coloured outlines. This style might be something to use on my packaging.
- Focus on the user and all else will follow.
- It’s best to do one thing really, really well.
- Fast is better than slow.
- Democracy on the web works.
- You don’t need to be at your desk to need an answer.
- You can make money without doing evil.
- There’s always more information out there.
- The need for information crosses all borders.
- You can be serious without a suit.
- Great just isn’t good enough.
Bad Website http://www.007museum.com/
This site looks like it’s been used as a dumping ground for everything James Bond.
- There’s no way you can navigate this site easily
- It’s 90% links
- No grid
- No hierarchy in text and image because they are all different sizes
- It is a very long page and quite wide so with smaller screen you may need to scroll left and right.
- Some images use borders and some dont
Bad Website http://www.chestertourist.com/index.htm
This website doesn’t really do it’s job properly. It is supposed to be a way of attracting new people to Chester and give information clearly to visitors. It should look bright and welcoming but it’s black background makes it dull and harder to read the text. The homepage has 2 scrolling banners next to each other which doesn’t look good and images are stretched.
The ‘What’s on’ page is the worst
- It scrolls forever and it doesn’t follow a grid.
- The buttons at the top are confusing because they use different colours and fonts. I hate buttons
- The navigation is clumsy and takes up the whole area above the fold
- There are to many images on this page and many are not aligned, stretched and pixilated. There’s no hierarchy as to which is the most important
- The banner advert at the top is off center
- There is no need for the repeated background image, it just clutters the page
- Towards the bottom of the page large chunks of text are centred which make it harder to read.
- Whole paragraphs of text are used as links where it should be only a few words
Posts
tymn:
“Safer in the cockpit than the cargo bay, what an idiot.”
Pizza Planet, Toy Story (1995)
Patten | http://studiopatten.com
Designing As/For Kids
I’ve always said that if you design with kids in mind you just might end up designing something that everyone can understand and relate to.
This doesn’t mean dumbing down a design, but rather coming up with a strong concept, and then using all your design elements to emphasize that one idea.
Anything that doesn’t help the idea goes away!
In the end, you should have arrived at a design that either is self explanatory or explainable in one sentence that makes sense to both CEOs and kids.
Cincinnati, Ohio-based designer Adam Ladd put this theory to a test. This is his 5-year-old daughter’s first impressions of some popular logos.
via Brand New
More4 making of rebranding and idents by ManvsMachine. Looking lovely.
One of my favourite designers - Dave Sedgwick/ designbydave
Manchester Craft & Design Centre
Recent tracks
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Titanium (feat. Sia) by David Guetta4 hours ago
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Mama Do The Hump by Rizzle Kicks4 hours ago
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Antidote (Radio Edit) by Swedish House Mafia4 hours ago
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Twilight by Cover Drive4 hours ago
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Born Free by M.I.A.21 hours ago
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Sunchyme - Radio Edit by Dario G21 hours ago
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Monster by The Automatic21 hours ago
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O.N.E. by Yeasayer21 hours ago
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Run [I'm A Natural Disaster] - Radio Edit by Gnarls Barkley21 hours ago
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Somebody That I Used To Know by Gotye21 hours ago
Top artists
Updates
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Photo: thedsgnblog: http://t.co/U9BLuOYS
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@chris_hampshire hang on I just checked tims tumblr 17th at 12.308 hours ago from web | Reply, Retweet, Favorite
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@chris_hampshire don't think there is one next week8 hours ago from web | Reply, Retweet, Favorite
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@chris_hampshire miss ur message earlier. We are now 'Salford Type Foundry'. Pitching logo and web ideas 24th feb :)
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Photo: Some extra thing I’m getting involved with… Next Friday and Saturday I’m going to be helping out at a... http://t.co/9ROedYh1
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@ste_cav Behind the zines: self publishing culture. I'll bring it in tomorrow if your around
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@ste_cav are you still doing a zine for NMP? I have a good book from the libs you might want
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Video: A marketing stunt/ advert by SNCF 2011. A black cube, a red button, 3 escapes A big black box was... http://t.co/Lkpqlx23
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@rt_johnson I would say acceptable. The track was 5 mins long so keeping interest was the hardest part with variations.2 days ago from web | Reply, Retweet, Favorite
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@laura2daisy Thanks. I started to link my uni. tumblr to twitter. Prepare to be spammed2 days ago from web | Reply, Retweet, Favorite
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@rt_johnson Not got the grade yet2 days ago from web | Reply, Retweet, Favorite
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Photoset: Yesterday I created a mock up of my idea. The idea is that the puzzle cube represents the google... http://t.co/EltGVCqv
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I know your a busy woman but you didn't get back to me bout who did the google brief @MAsalforduni3 days ago from web | Reply, Retweet, Favorite
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Just discovered @MIAuniverse has based her website around my tumblr theme! She's done a great job4 days ago from web | Reply, Retweet, Favorite
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@zoebirtles I hate it when staff always ask if you need help as soon as you get through the door. If I need help I will ask
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@zoebirtles The only thing I buy on the high street is art suppies, clothes and books.
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Surprised myself and got A- for the essay and B for the presentation6 days ago from web | Reply, Retweet, Favorite
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Everything is so quiet today6 days ago from web | Reply, Retweet, Favorite
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Apparently heavy show is coming on saturday and it will feel like -8C
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@chris_hampshire It's like that and thats just the way it is9 days ago from web | Reply, Retweet, Favorite

