A self-motivated and ambitious digital marketeer and media professional, master of science in business administration, bachelor of arts in new media and television
Predicts The End of Television as we know it
The NextGuide app was introduced as an iPad application that helps you to find (new) content by giving recommendations based on your interest, your social graph, and the content you watch. It allows you to set reminders for shows that will air on live TV and it shows all the locations of on-demand content on video on demand channels including Amazon Prime, Amazon Instant Video, iTunes, Hulu Plus, and Netflix.
Today Djiit, the company behind the NextGuide app, launched NextGuide.tv, a web version of the iOS app. The site helps people to discover and watch shows on live TV and popular streaming services, to search and explore TV shows and movies, and to see what their friends recommend and watch. NextGuide Web is launching as a closed beta for the public and all users will have invitations to share with friends. All existing Dijit Remote and NextGuide app users can use their account credentials (or Facebook Connect) to log in to NextGuide Web immediately, and Miso (which was acquired by Dijit) users will have access within the month. The site is available worldwide but NextGuide Web only supports TV and movie catalogs for North American users at present. Jeremy Toeman, CEO and founder of Dijit, discussed the reason to launch a web version of the popular app with Robert Scoble:
“One of the things that we learned from our friends in the TV industry is that apps are great, people love apps, but the one thing that you definitely will have in front of you at all times is a web browser. And there are a lot of people across this country and others that when they’re watching TV they got a laptop or even their desktop somewhere in their room, and they don’t always have something to pull out at the last minute and download something to learn something more about a TV show. So we’re launching good old web”
NextGuide is doing a great job in providing a one-click solution for TV and video content. By providing universal search it allows users to look up any show and see when the next episode airs, where to watch previous episodes and create a watch list of shows people still want to watch. It informs the user when new episodes will be broadcasted or are added to a streaming service. The service will support notification through the app but also e-mail, Facebook, text message, and Twitter so a users can use the app just for that. After a notification is received a user can set their DVR to record the episode from within the NextGuide.tv app. At the moment it support DirecTV and Comcast set top boxes but NextGuide is working with other companies to integrate their service. This integration works both ways since cable companies and TV networks can integrate the NextGuide reminder functionality on their devices, apps and websites to let their users to set reminders. By (optionally) integrating with your social graph (just Facebook at the moment) the company supports one-click recommendation from friends by allowing you to see the shows they liked on Facebook (even from friends who are not using NextGuide) or shows they have added to their watch list.
There’s a lot of competition in the field of TV guides and recommendation engines. All popular streaming platforms provide similar services and also cable providers like Comcast and DirecTV have popular apps. However, NextGuide sees itself as a data machine that wants to recommend the right show on the right moment (and help you find it). This could mean that in the future you get different recommendations based on your location, day, time, season, recent (online) activities etc. By focussing on universal search, (social) recommendations and one-click functionalities it tries to differentiate from others in the market. As Colin Dixon, Chief Analyst with nScreenMedia, notes in the press release:
“Audiences have plenty of choice when it comes to search and discovery of TV shows and movies, what is much rarer is a simple, intuitive guide that brings together TV broadcasting with online streaming, as in the new NextGuide.”
The business model for NextGuide includes advertising and data licensing. At the moment the company is selling and licensing some of its data but is not considering any monetization options within the application until next year. “You can’t make money in TV until you have a massive audience” says Jeremy Toeman. So by growing their user base and partnerships the company hopes to attract this ‘critical mass’. The application has over a million users at the moment, but it has to grow in tenfold before monetization becomes relevant.
On February 1st Dijit bought the social check-in app Miso which is described as: “The Miso app was the first-ever “Social TV” service that lets users share what they are watching with their friends, post to social networks, and connect with fans around the shows they love. For “checking in”, users can collect points and unlock virtual badges”. After the acquisition the recently launched Quips application was discarded (however, it’s still available in the Appstore) and the CEO Somrat Niyogi left the company. The Miso press page hasn’t been updated since May 2012, the Miso Twitter account is inactive (last tweet was February first announcing the acquisition), and the former company blog (blog.gomiso.com) redirects to the weblog of co-founder Timothy Lee. The iOS application hasn’t been updated since November 2012 and the Android version was last updated in January 2011. Some of this tells me the application is no longer the key priority and the acquisition by Dijit was mostly about the technology and patents. It seems as if Dijit is not planning on updating Miso which could mean some of its technology will be integrated into NextGuide. For example, by allowing users to check-in to a TV show, user data can be improved and the application becomes more of a companion app. Also the Miso Sideshow app provides technology to increase social interaction and improve user data by creating interactive ‘sideshows’. Adding more social features makes the app much more similar to Zeebox. Jeremy Toeman noted it doesn’t want to force users to use the social aspect of NextGuide so it will be interesting to see if the focus remains on being a recommendation or if it will be become the next TV companion app.
UPDATE:
I asked Jeremy Toeman on Google+ the question if there are any plans to integrate or update the recently acquired Miso app, to which he responded: ”yup – it’ll happen fairly soon!” So stay tuned for more NextGuide updates!
Watch the interview between Robert Scoble and Jeremy Toeman:
Below you can find screenshots of NextGuide.tv:
Read more: Nextguide.tv: Dijit introduces a web version of Nextguide On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
Google just finished the keynote that started their yearly Google I/O event and (as expected) there were no big announcements or updates for Google TV. The company introduced a more streamlined Google+ experience, an update version of Google Maps, and new tools for Android Developers with an extra focus on tablets (no words on a new Nexus tablet unfortunately). Also voice command for desktop search and new improved cards for Google Now were introduced.
Google did announce a new Music Service (Google Play All Access) allowing users to access and stream from a music library with millions of songs and combining this with their own Music Library on Google Music. To differentiate their offering from services like Rdio and Spotifiy, Google has a strong focus on discovery and instant mixes helping you creating play lists and finding new music.
Another major announcement was the renewed focus on Android Gaming showing an impressive demo of a Chrome based race game that was being played on multiple different devices. Google Play now offers the ability to save game characteristics in the cloud so users can continue their game on other devices and share their high score with friends.
Although Google didn’t make a specific announcement about Google TV it did release a post on Google+ saying they will upgrade the Google TV software to Android 4.2.2 (Jellybean).
Today, Google TV is moving to the latest version of Android (Jelly Bean, 4.2.2), and we’ve refactored Google TV so that our TV OEM partners can update to future versions of Android in a matter of weeks rather than months. For developers, this means you can build TV experiences using the latest Android APIs, including the NDK.
Today Google TV is also moving to the latest version of Chrome, and from now on Google TV benefits from Chrome updates on the same six week cycle that you’ve come to expect from Chrome. In Chrome on Google TV, we’ve added support for hardware-based content protection, enabling developers to provide premium TV content in HD within their web apps.
This update, together with their new abilities to sync Android Games and play millions of songs from the Google Play store, has brought Google TV the much needed update to compete with platforms like Roku and AppleTV. Hopefully the Google I/O session focused on Google TV, that is scheduled for this Friday, will bring some new insight on Google’s perspective on the future of TV.
Watch the very first hands-on experience of LG’s Google TV with the new Andriod 4.2.2 Jelly Bean update below:
Read more: No Google TV announcement during the Google IO Keynote On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
A day after introducing a new pricing structure for its service, Aereo announced it will launch in Atlanta in June. Aereo streams free-to-air channels over the internet offering DVR capabilities to watch OTA TV on demand. After launching in New York the service got attention from the press and online community but also broadcasters which questioned its legal position. CBS, Comcast, News Corporation, and Disney started legal action against Aereo claiming it is re-broadcasting their free-to-air signals for money and thus breaking copyrights. Last month the court upheld the lower court decision in favor of Aereo allowing the company to expand its service. Aereo’s CEO Chet Kanojia defends the service:
“We’re not a cable company. We’re an antenna technology,” he says. “Ever since broadcasting started, no antenna manufacturer, no television manufacturer has been required any kind of transmission fee.”
Although new law suits have been filed claiming Aereo is retransmitting copyright material the company is now rapidly expanding to multiple cities.
The company announced a new pricing structure offering two plans: for 8 dollar an user can access all available channels and record 20 hours per week, for 12 dollar users can store an extra 40 hour totalling 60 hour of cloud DVR recordings.
The strength of the service is its relatively cheap offering of popular channels (considering you need an internet connection), clear UI and easy access of both live and recorded content. Aereo is using the attention of the court ruling and its praise for its simple service to expand rapidly, allowing users to sign up and pre-register for 22 more cities that are coming soon. After signing up users get notified when the service launches in their area and will receive one month for free. Aereo is planning to launch it service in Minneapolis, Salt Lake City, Denver, Kansas City, Dallas, Austin, Houston, Madison, Chicago, Detroit, Cleveland, Pittsburgh, Boston, Providence, Philadelphia, Baltimore, Washington DC, Raleigh-Durham, Atlanta, Birmingham, Tampa, and Miami.
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Read more: Aereo expands to Atlanta and plans to launch in 20 other cities On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
Netflix has released the first trailer of the new season of Arrested Development. Last year Netflix released Lilyhammer and last month the streaming company had it’s first success with it self produced series ‘House of Cards‘. The first season of Arrested Development aired in 2003 on the Fox network but was cancelled in 2006 after average ratings. The series, however, was critically acclaimed for its characters and humor and found a new audience on Netflix. The series will air on May 26th and Netflix will release all episodes at once. And based on the comments around the web a lot of Netflix subscribers will binge-watch the complete series in a couple of days.
Watch the new Arrested Development trailer below:
Read more: Netflix Releases First Trailer of Arrested Development On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
YouTube has introduced a new income model to the YouTube Partner programme to support partner channels with a new way to generate income from their creativity. As YouTube describes it provides “new ways to support great content”. Once a user subscribes from a computer, they are able to watch paid channels on their computer, phone, tablet and TV. In the coming weeks the option to subscribe will be available from more devices. An important addition considering 25% of global YouTube views come from mobile devices.
Subscription fees starting at $0.99 per month and includes a 14-day free trial. In the coming weeks this feature will be rolled out to all partner channels as a self-service which will provide more details about the possibilities partners have to customize the subscription.
The introduction of paid channels seems a direct attempt to compete over eyeballs with professional content channels like Netflix, Hula and Amazon and even takes on TV when it comes to advertising budgets. Netflix based its complete business model on monthly subscriptions ($7,99 a month) and is now investing heavily in original content with the production of Lillyhamer, House of Cards, Arrested Development and Hemlock Grove. A logical but important move to keep the over 30 million users attached, facing growing competition over content distribution deals. Hulu’s model is similar to YouTube by providing a combination of both subscription (Hulu Plus for $7,99 a month) and advertisement. With over 4 million users Hulu is still growing and with the backing of Disney, News Corp. and Comcast the company has a close connection to TV and offers show already known to the public.
With paid channels YouTube offers new monetizing options for its partners but this has to result in quality content that users will pay a subscription fee for. Most of the top channels on YouTube feature personalities with weekly updated 5-10 minute shows or official channels from artists or TV shows. One of the few channels that produces actual series is Machinima on the MachinimaPrime channel with for example Halo 4: Forward Unto Dawn and Bite Me.
Although the subscription model does offer new opportunities for YouTube channels, it’s a big change for viewers who are used to advertisements and pre-roll videos but appreciate YouTube for it’s diverse offer of video’s. Most users will follow certain channels but are just as quickly distracted to other recommendations on different channels. The subscription models places to much emphasis on individual channels. For users to pay 1 to 4 dollar to subscribe to a channels requires a lot more quality content. Compared to Netflix and Hulu none of the channels on YouTube can provide quality for money.
So what does it solve for YouTube users? It does provide channels owners a new form to generate income and reading the comments on articles related to YouTube’s subscription upgrade, many subscribers are willing to pay a small fee to see there favorite YouTube shows. However, for most of the YouTube users the quality of the content is not steady enough to subscribe to a single channel. I don’t expect the subscription fee to generate enough income for niche markets. And since professional content is already available per purchase on YouTube or Google Play it will have hard time convincing the average YouTube viewer to pay for the content.
Read more: YouTube Introduces Paid Channels for Content Partners On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
This Friday Netflix has released all 13 episodes of it’s original series ‘House of Cards’ staring Kevin Spacey, Robin Wright and Kate Mara. Directed by acclaimed director David Fincher (The Social Network), the series is the second original from Netflix after Lilyhammer. House of Cards is described as a ‘wicked political drama that penetrates the shadowy world of greed, sex, and corruption in modern D.C. Ruthless and cunning, Congressman Francis Underwood (Oscar® winner Kevin Spacey) and his wife Claire (Robin Wright) stop at nothing to conquer everything’.
Netflix tries to bind it’s existing subscribers and attract new ones by creating high quality content and making it exclusive avalailable on Netflix. A strategy similar to HBO except Netflix controls the complete experience on its own platform. Since it’s not dealing with networks, advertisers and syndication right agreement they are able to make all epiosdes available at once.
Together with a new season of Arrested Development, House of Cards has to put Netflix in a stronger position, differentiating them from the growing number of (big) competitors providing similar video streaming services. By striking exclusive content deals and producing exclusive content Netflix’s aims to provide a experience beyond streaming and creating a household name as the source for entertainment anytime and anywhere.
“The advantage of Netflix is their ability to shape the market..”
However, with fierce competition from Amazon, Hulu and upcoming competition from Google, Apple and Microsoft the company has to keep their regained momemtum. The Flixter debacle has shown their success is not given and finding the right strategy is key to keep customers happy. The advantage of Netflix is their ability to shape the market by innovating with distribution, content deals, and syndication strategies since the others are still running behind.
Watch te trailer of House of Cards below:
Read more: Netflix launches original series ‘House of Cards’ On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
YouTube is slowly rolling out its new redesign of the homepage and video pages. The redesign is inspired by the recent refresh of Google+ and has a strong focus on curated channels and subscriptions. As I wrote earlier, YouTube wants to become more like TV by focusing on unique and professional content by creating a more engaging and seamless experience. The first big update was YouTube TV: ‘With YouTube TV as the updated version of YouTube leanback it tries to become even more accessible on the big screen and create a TV like experience’.
The new YouTube TV experience provides a slick interface without distraction that creates a more seamless and engaged experience which makes YouTube more interesting for high quality ads. Now the website’s interface gets a big update with less distraction, less buttons and a cleaner interface. Other changes to the YouTube experience include a ‘watched’ label which is shown after playing a video.
The new homepage has a clear focus on channels and subscriptions. The new sidebar is only one click away from any page of the website, just like most mobile applications the sidebar flies in when the sidebar button is clicked. The focus on recommended, social and subscribed content YouTube tries to be a more engaging aggregator providing an even more personalized experience and more seamless and continuous video viewing.
Below a comparison of the old and new interface of YouTube’s video page with first the redesign and second the old layout. Note how the titel and subscription button is moved below the video with a clear subscription button and about, share, add to, stats and flag as equal tabs. In the header the YouTube logo is smaller The whole design has more white and a smaller header as a result from resizing the logo and moving the title of the video. On the left a ‘quick’ navigation button is added that show subscriptions and channels.
Also watch this video from Hank Green about the YouTube redesign:
Read more: YouTube’s new Social Redesign brings more focus on Channels and Subscriptions On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
YouTube recently introduced YouTube TV, a new version of their leanback version of the popular online video site specially designed for the big screen in the living room. The interface makes it easy to scroll through video’s and removes all the distraction that is present on the regular site such as ratings, comments, and banners. When you follow curated YouTube channels you can easily browse through the latest video and find recommended content.
The most unique functionality as a results from the update is the ability to control the interface from your mobile device. When you want to connect your mobile you’re asked to visit a mobile website and enter a code that is shown on the big screen. After connecting your device you can browse for video’s and play them directly on the big screen. This works both with the mobile website as with the YouTube application for iOS and Android. As a result YouTube TV works on any screen that has a browser and can be controlled by most mobile devices.
The Dutch startup WappZapp provides a similar experience but integrates more (on-demand) sources into their platform. When you visit the website you are asked to connect the WappZapp app on your mobile (iOS) device using an unique code after which you can select video’s within the app and stream them within the browser on you TV set. The latest update from YouTube TV provides a similar experience but for any screen and with any device and is a next strep for YouTube to become more dominant on big screen.
With YouTube TV as the updated version of YouTube leanback it tries to become even more accessible on the big screen and create a TV like experience. Combined with YouTube’s investments in high quality and professional content it now competes with on-demand services like Netflix, Vudu and Hulu. A slick interface without distraction creates a more seamless and engaged experience which makes YouTube more interesting for high quality ads. It’s the end of YouTube as we know it…
Read more: How YouTube wants to be like TV On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
In the beginning of this year YouTube invested 100 million dollar to promote and support YouTube channels with new and original content. Some argued this was Google’s attempt “to become the “next-generation cable provider” but the investment in ‘amateur’ content was small compared to the presumably multi-million investment in professional Hollywood content. YouTube is getting more competition from digital streaming services like Netflix and Hulu and wants to position YouTube and Google Play as networks for high quality content. However, as discussed in a recent article in the Chigago Tribune, with this renewed focus on more professional produced content YouTube alienates amateur users by courting pros.
(…)YouTube’s thriving amateur core now feels squeezed out by the site’s sweeping transformation from user-generated clips to more professionally produced content, posing a potential dilemma for Google’s long-term ambitions in online video.
Professional amateurs are getting less views and less income as a result of changes in the YouTube algorithm. A move that is applauded by big advertisers but directly affects the way YouTube is perceived by some of its core users:
“The sad thing was when YouTube was first starting out, we didn’t need networks,” said Philip Wang, 28, an independent YouTuber who has made videos professionally since college. “It was people working together and exploring. But now there’s more at stake. People are all fighting for ad dollars, fighting for views.”
New local channels have to produce professional content to engage viewers and create dedicated fans that will return to the platform regularly. Apparently the cute cat and fail video’s are not representative for advertisers so ‘new channels are developed to generate professional high-quality video content which would be “brand safe” for media advertisers‘.
Nowadays YouTube can be accessed from any connected device. The recent introduction of YouTube TV, that allows users to control YouTube on their TV with a second screen, shows the power of YouTube as a customizable TV channel. By focusing on professional content and creating a flow like experience YouTube becomes even more attractive for advertisers to show high quality ads. YouTube is no longer a website with user generated videos but a database with professional content getting ready to compete with TV’s ad dollars.
Read more: How YouTube’s Move to Professional Content Alienates Amateurs On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
ZoomTilt, a online video marketing company from Boston that is trying to ‘connect the dots to make video stories truly social’, introduced a project in search of young talented content creators that can win a sponsored production for a full season web series. The TV Reset Project want to connect independent artist with an online audience and create a platform that allows aspiring TV makers to produce a web TV series. The TV Reset Project will enable 5 up-and-coming, independent filmmakers to create and distribute their best web series work in front of hundreds of thousands of viewers. ZoomTilt uses crowdfunding to sponsor the project and finance 5 pilot episodes of which one will become a full blown web series.
The project has selected 12 semi-finalist that will upgrade and rework the pilot with the support of online TV professionals. “It has been really inspiring to see so many high-quality scripts for our first web series competition” said Anna Callahan, co-founder of ZoomTilt, “It shows that filmmakers get it — digital entertainment can give you recognition without the years of waiting in the film festival circuit or the years of schmoozing in Hollywood,”.
The TV Reset Project shows a new way of TV making that want to break down the walls to get into the industry. It provides a platform for young artists to create, produce and distribute content and work together with professionals to take it to the next level. Furthermore, the project tries to take a next step in independent TV making:
With a comprehensive, holistic solution for indie filmmakers encompassing resource support, production, fan-sourcing, marketing and distribution, we can help indie digital entertainment make the same leaps forward that the music industry has already taken.
With the growing conversion of connected screens, more content becomes available anywhere at anytime. A development that should allow more content to reach a larger (niche) audience. However, to reach a large enough audience that will either pay to watch or is large enough to make enough income from advertising the bigger networks are necessary. Their power to market and curate relevant content to a specific audience allows them to reach millions while the average YouTube video has a couple of thousand views. And with the lack of funding (the TV reset project raised $3.000 of the needed $40.000) the impact on the industry will be limited.
Find out more about the TV Reset Project at http://www.indiegogo.com/zoomtilt
Read more: ZoomTilt Wants to Bring Democracy to Quality Video Entertainment On: The End of Television as we know it Weblog about Second Screen, Social TV, Broadcasting and Media Convergence
As the founder and owner of ADVYSUR, an online marketing and advertising organization, I provide online marketing services including SEO, SEA, conversion optimization, social media, video marketing, email-marketing and digital marketing strategy.
I am the founder and editorial director of ‘The End of Television as we know it’, a weblog dedicated to the latest developments and insights within the broadcasting and television industry covering various topic including Social TV, IPTV, Smart TV, Content Distribution, Second Screen, Connected TV, OTT, and VOD and the companies and business models involved.
I graduated with honorable mention as a Master of Science in Business Administration from the VU university in Amsterdam and as a Bachelor of Arts and Humanities in New Media and Television studies from the University of Amsterdam (UVA). I am passionate about new media, television and broadcasting, marketing, ecommerce, and IT technology and especially interested in the convergence of old and new media and the creative and business processes involved.
Before starting my own marketing and advertising company I worked as a e-business and social media consultant during which I gained experience as a project manager in ecommerce and online marketing projects and provided strategy and marketing advise on the use, implementation, and optimization of new media, and gave practical workshops.
I worked as a part-time lecturer at the business administration department of the VU university in Amsterdam and as a visiting lecturer for the Master’s Program Business Informatics at the University of Utrecht (UU).
As a professional I like to share my knowledge about digital media, television and broadcasting, marketing, and media strategy and how it applies to different types of organizations. I'm a critical thinker and an enthusiastic and reliable team player. I keep up to date with new developments in the field and I'm always looking for new ideas, technologies and businesses.
New startup providing online marketing and advertising services including SEO, SEA, Social Media, Conversion Optimization, Linkbuilding, Inbound Marketing, Google AdWords, Facebook Advertising, Email-Marketing, Online Video Marketing, Workshop and Digital Marketing Strategy.
A website dedicated to the latest developments and insights within the broadcasting and television industry covering various topic including Social TV, IPTV, Smart TV, Content Distribution, Second Screen, Connected TV, OTT, and VOD and the companies and business models involved.
Remotely offers TV viewers in the Netherlands a web based second screen application that combines live background information, tweets and content related application, across 15 popular TV-channels in the Netherlands.
Remotely uses in-house developed automated subject recognition to provide live contextual background information without the need for human intervention and a clever algorithm filters the twitter stream based on user authority and relevance. The result is a context based second screen providing a more social, informed and immersed TV experience.
As a part-time Lecturer I teach courses for the Business Administration department (FEWEB) at the VU University in Amsterdam.
Courses:
2011 - Business Processes
Online marketing, SEM, PPC, SEO, Analytics and Social Media manager for Custom Bookings; the online booking engine for hotels, villa rentals and resorts.
As an e-business consultant I was involved in e-commerce and online marketing projects as a project manager and business analyst. As a Social Media consultant I advised companies in the strategic use of social media in their current marketing and communication activities and provided practical workshops on location. My main focus: new media projects, social media, functional and usability design, online marketing (Analysis, SEO, PPC, Analytics, AdWords), e-commerce projects, market research, and project management for web applications.
Projects:
2011- present: Project manager Online Marketing - Icepay
2011-2011 : SharePoint integration analyst - ROC Aventus
2010-2010 : E-commerce consultant - PON Automotive
2010-2010 : Functional application design - Zorgweb
2010-2010 : Project Management (Web development) - Hotel Casa 400
2009-2010 : Social Media Marketing - Hotel Casa 400
2009-2010 : Market research analyst - Webprint B.V.
Involved in E-business and online marketing projects for:
- NIMA (Member of the European Marketing Confederation)
- HillCreek Pictures / Corbis
- Beurtvaartadres
- Shell
- Zetes
- Logistics Research
- And others.
As a visiting lecturer for the Master’s Program Business Informatics at the University of Utrecht (UU) I gave several guest lectures on the topics e-Business, Social Media Marketing and Online Marketing.
Economies of the Commons 2 and the international seminar on Open Video is conference focuses on the a critical examination of the economics of on-line public domain and open access resources of information, knowledge, and media (the 'digital commons'). Its goal is to find out what the new hybrid solutions are for archiving, access and reuse of on-line content that can both create viable markets and serve the public interest in a competitive global 21st century information economy. I have been involved as a promotional blogger during the conference. Please find my blogs at: http://ecommons.tuxic.nl/?author=14
As a floor manager I was responsible for managing the day-to-day activities at The House of Bols in Amsterdam which allows guests and tourists to experience the World of (Flair) Bartending and to drink a Bols cocktail. Among other things I was responsible for instructing a team of colleagues and analyzing sales results. The House of Bols is a Cocktail & Jenever experience and one of the top cultural attractions in Amsterdam receiving guest from all over the world a year.
Organizing a documentary sharing experience and empowering media dialogue between new and old media producers using the Microsoft Surface multi-user touchscreen table at the International Documentary Festival in Amsterdam (IDFA). Responsible for online and social media marketing, shooting and editing promotion videos, promotion and PR activities, blogging, and instructing users on the use of the Microsoft Surface multi-user touchscreen table during the festival.
As a business analyst and e-business consultant I applied a scientific developed scan tool to evaluate website functionality and usability, compared the findings with best practices and analyzed the results. I developed an after-sales service scan tool which proved to be a successful new product offering for clients to gain insight and optimize their online after-sales process. As a consultant I was involved with website benchmarking, website optimization, website functionality and usability, and online after sales service.
Involved in projects for:
Pon Power
Centraal beheer
Yacht
KPMG
Together with a group of students from the Business Administration department at the VU University we formed a consultancy team providing solutions for handling the international debt collection for a mid-sized retail media company. As a team we performed strategic market analysis, evaluating payment service providers and debt collectors, and analyzing internal business processes. The results were presented in a final report covering the current situation and the possible solutions based on different scenarios and international payment collection options.