Erin Jordan

Senior advertising/public relations and psychology major minoring in photography at Loyola University Chicago with a large amount of experience in event planning and management, promotions, writing, design and social media. I am currently a public relations trainee at Edelman. My past internship experiences include AHIMA, Bonneville International's WKRQ and The Gannon Center for Women and Leadership

Loyola University Chicago Mainstage director, Loyola Public Relations Student Society of America Event-coordinator, LUC Photography Club Founder& President, over-involved crazy person.  

Craving for creative strategy, reading, photography, running, yoga, exploring and thinking outside the box. 
 
contact me at Erjordan2@gmail.com

Profile

Media Relations Specialist at Walker Sands Communications
Public Relations and Communications | Greater Chicago Area, US

Summary

Cum Laude graduate of Loyola University Chicago with a Bachelor of Arts in Advertising and Public Relations and Bachelor of Science in Social Science Psychology, in addition to a minor in Studio Art Photography (Film and Digital).

My diverse background has allowed me to accumulate a wide variety of experience in the public relations field (primarily in agency, B2B and technology), especially in the areas of strategy, analytics, data analysis and research, event planning and management, promotions, writing, design and social media.

These experiences have given me the ability to efficiently practice several public relations skills, while also giving me the ability to hone my skills in photography, design, research and psychology. My variety of experiences allows me to adapt quickly and take hold of a multitude of situations in a professional atmosphere.

I am interested in all aspects of public relations and integrated marketing communications, especially in technology, research and new media, and am anxious to continue to grow in experience. I am also excited to utilize my extensive psychology research background in public relations.

http://www.ErinRJordan.com

Specialties: Event planning and management, public relations, creative strategy, promotions, marketing, digital and new media, interpreting and analyzing data in SPSS Statistical Analysis Software, social media, photography, Adobe Illustrator, Photoshop, InDesign, Vocus Media Database, CisionPoint, Google Analytics, Excel, Prezi, Word, Handbrake, IMovie and other video editing, audio.

Experience

  • Jun 2012 - Present
    Mentor Program Lead / PRSA Chicago Young Professionals Network
    Lead coordination of YPN Chicago's Mentor Program, which matches professionals in the PR industry mentors with 5+ years of experience with entry level or higher professionals. Please contact me if you're interested in more information about the program! We're always looking to pair great professionals!
  • May 2012 - Present
    Media Relations Specialist / Walker Sands Communications
    As a Media Relations Specialist, I work closely with the Account Executive on my team, as well as the Account Director, on six separate clients in the areas of business-to-business and technology to produce data-driven results. -Coordinating media interviews and contributed articles with top technology, business and trade outlets and resulting in coverage in Mashable, WIRED, InformationWeek, VentureBeat, Internet Retailer, Chicago Tribune, among others. -Brainstorming ideas for pitching, research and contributed articles. -Working with raw data to report statistics and key findings for research studies. -Writing releases, building media lists and crafting and sending pitches. -Responsibility for training our team interns and continuing to help supervise their tasks and give feedback. - Creation and implementation of an entirely new placement measurement tool for clients. - Management and strategy for B2B clients on multiple social media platforms.
  • Jan 2012 - Present
    Public Relations Intern / Walker Sands Communications
    I worked closely with Media Relations Specialists and Account Executives on a variety of B2B clients on tasks such as press releases, writing, pitching, media list building and brain storms for clients. - Media lists and pitches resulted in several placements in top-tier outlets including an exclusive infographic in Mashable and numerous other placements such as Yahoo! Sports, VentureBeat, Mobile Enterprise Magazine, InformationWeek, and Network World, among others. - My successful three month internship was extended to five months and transitioned into a full-time media relations specialist position upon my May 2012 graduation.
  • Apr 2011 - Present
    Special Events Coordinator / Loyola PRSSA
    Coordinated networking, panel and agency visit events for Loyola PRSSA and communications students, including a panel which I personally ran.
  • Apr 2010 - Present
    Main Stage Director for the Department of Programming / Loyola University Chicago
    Plan and schedule large scale entertainment for entire University. The spring 2012 large show included Jim Gaffigan and Judah Freidlander; spring 2011 show featured Donald Glover and John Oliver. -Maintained a budget of $65,000 in 2010-2011 and $90,000 in 2011-2012. Responsibilities include: - Contacting agents and venues to book speakers, comedians and other entertainers - Creation or riders, contracts -manage all sound, volunteer and equipment needs - plan an execute advertising - manage a committee of members, weekly meetings and biweekly large meetings -work on adhoc committees and help other directors as needed -Proposed and passed a plan to increase 2011 budget year to nearly $100,000 - Helped completely recreate bylaws and constitution after separating from another organization in 2010. -Recently renewed position for the 2011-2012 school year.
  • Aug 2011 - Present
    Consumer Trainee / Edelman
    Work on Beam Brand products, including Jim Beam and Pucker Vodka; responsible help with various initiatives and programs, including a Kid Rock Twitter Intercept program that ran October 2011 and garnered over 20 million media impressions. • Media monitoring, tracking, mock-up and client-ready emails for placements. • Research, planning for events and pitches, media list development and pitching, including two solo pitches.
  • Feb 2011 - Present
    Photography Club Co-Founder and Co-President / Loyola University Chicago
    Co-Founder, Co-Creator and Co-President of Loyola University's Photography club. Writing of the constitution, create and run events, run meetings, run email accounts, implementation of new ideas.
  • Jan 2011 - Present
    OSCLG (Organization for the Study of Communication, Launguage and Gender) Conference Planner / Loyola University Chicago
    Only Loyola Undergraduate chosen to work with a small team to plan and carryout the October 2011 conference at Loyola. Responsible for budgeting, spreadsheets, recreation, scheduling and various other details associated with the conference.
  • Apr 2011 - Present
    Public Relations Intern / AHIMA
    Work with the member communications manager, media relations manager, and public relations and marketing team on a variety of tasks. Helped create a HIM professional career toolkit from start to finish, while also working on larger aspects to enhance the student experience. Personally responsible for: -Strategic communications planning -web site development, web content management (MyPHR.com, HIcareers.com) -membership growth initiatives -media list development, research, contacting media, writing articles, press releases and other materials -development of content and copy for AHIMA publications -management of social media campaigns (facebook.com/ahimacareers, @my_phr )
  • Sept 2010 - Present
    Photographer for Department of Fine and Performing Arts / Loyola University Chicago
    Attend rehearsals, events and classes on campus and take photos of fine arts activities. Use photoshop, edit and upload photos to the website to be used for archives and publications.
  • Aug 2010 - Present
    Gannon Center for Women and Leadership Public Relations and Marketing Intern / Loyola University Chicago
    Work to build university and community image by: - Creating and implementing a brand for the center delivered through design, social media and engagement - Concepting, planning, promoting, managing and photographing events - Writting press, blogs, managing the website and all social media, as well as presentations and eduational materials. -Working on campaigns to further increase awareness with University Marketing team.
  • May 2010 - Present
    Recreational Director for the NJSLC 2011 Conference (National Jesuit Student Leadership Conference) / Loyola University Chicago
    Responsible for planning recreational events for the Summer 2011 conference held at Loyola University Chicago's Campus for all 300 attending members from 26 of 28 Jesuit Universities across the country, Responsibilities included: - planning booking and implementation of all entertainment including a hypnotist, comedy show, several coffee house open mic and karaoke nights and late night social - booking and management of all sound and stage needs - management of contract, hotel and venues - management of volunteers - overall management of the conference and helping the other 8 volunteer directors with all needs and ensuring the conference was well recieved by all.
  • Apr 2010 - Present
    Promotions street team / Game Day Communications
    Marketing, social media and promotions for several companies in the Cincinnati and Northern Kentucky area.
  • May 2010 - Present
    Q102 (WKRQ) Public Relations intern / Bonneville International
    As part of the "Q" Team, helped run summer events and promotions: - Managed VIP parties and concerts - Set up, ran and tore down large- scale indoor and outdoor events - Photographed and videographed events, managed media - Contacted contest winners, ran tables and booths for the station.
  • Sept 2009 - Present
    Phoneathon Caller / Loyola University Chicago
    Called alumni for fundraising initiatives at Loyola University Chicago as part of the "ReImagine" campaign. -Contributed to the future of Loyola through marketing and cold calling fundraising.
  • Apr 2009 - Present
    Chicago Events Director for the Department of Programming / Loyola University Chicago
    Planning events in the Chicago area for the University including: calling venues and organizing time, budgeting money ($15,000), making flyers, other advertising (including Facebook, OrgSync, and Loyola Calendar) and leading groups to the event.

Education

  • 2008 - 2012
    Loyola University of Chicago
    Bachelor of Arts, Bachelor of Applied Science (B.A.Sc.) in Advertising and Public Relations, Psychology (Social Science), Minor in Studio Art Photography
    Activities: PRSSA (Events Coordinator), Department of Programing, Welcome Week Leader (2010+ 2011), NJSLC (National Jesuit Student Leadership Conference), JUHAN (Jesuit University Humanitarian Action Network), Photography Club, International Student Volunteers, Phoneathon, Loyola University Orchestra

Additional Information

Honors:
Loyola University Chicago Dean's List Fall 2009, Spring 2010, Fall 2010, Spring 2011,Fall 2011, Spring 2012. GPA 3.67.
Interests:
Research, data analysis, technology, social media, photography (film, digital, medium format, view camera), public relations, strategic planning, writing.

Posts

On the road to Nashville with a new read in hand!

Happy summer (at North Shore Beach)

It’s a beautiful day in the neighborhood for a run with @cheffreyj and a part run with @victoriau 😁 (at Lake Shore Dr)

New apartment picnic with @cheffreyj

After 3 years of long distance this amazing man moves to Chicago in less than 12 hours. Couldn’t be more excited! 🍸🍻🎈🎉😁😁😁 (at Golden Gate Bridge)

I went to get coffee with @beth_kempton and we come back to find this beautiful @time cat meme on my laptop. #Whodunit @walkersands ? (at Walker Sands Communications)

Happy Mother’s Day to a wonderful mom! Sad I can’t be there today! @trevorpatrickjordan

Goodbye (for now) California. I’m going to miss you! One last stop before heading home to Chicago. (at Los Angeles International Airport (LAX))

@cheffreyj took me to see #penguins and much more tonight at Academy of Sciences Night Life! (at California Academy of Sciences)

Explored the park today @cheffreyj (at Golden Gate Park)

Climbed both Twin Peaks this morning. Amazing views but quite a bit windy @cheffreyj had to hide under a rock (at Twink Peaks)

On our way to Nappa! @cheffreyj (at Sausolito,Ca)

Free Tuesday today with @cheffreyj ! (at San Francisco Museum of Modern Art)

at Haight/Ashbury

Perfect view from the bridge today #latergram (at Golden Gate Bridge)

Today @cheffreyj and I biked the Golden Gate and rode on to spend the afternoon in Sausalito (at Golden Gate Bridge)

Cable car adventures @cheffreyj

at Crookedest Vermont Street

at Top of the Mark @ InterContinental Mark Hopkins

Adorbs cats Penny and Lane that live in the place @cheffreyj and I are staying (at San Francisco)

Audio

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