Resume Infographic
Summary
I am a competent and accomplished communications and marketing professional with over four years experience both as part of in-house communications and marketing teams as well as in an agency setting. I have a keen interest in social media, new technology and the digital landscape with a firm grasp and understanding of traditional communications and marketing practices. I love a challenge - I am a quick learner, adaptable, highly motivated and I bring with me an enthusiasm and passion for the art of communicating across all mediums.
Skills
Project Management, Team Leadership, Writing & Editing, Event Planning, Digital Asset Management, Measurement & Reporting, Social Media, Selection & Recruitment, Community Management, Creative Development, Online Advertising, Brand Management, Print & Web Design, Budget Preparation, Strategic Planning, Market Research, Blogging, Media Planning & Buying
Technical Skills
- HTML, CSS and CMS knowledge
‣ Proficient with both PC and Mac computers
‣ Social media platforms including Facebook, Twitter, LinkedIn, YouTube, Foursquare etc.
- Social media dashboard/monitoring systems including HootSuite, Radian6, ViralHeat etc.
- HootSuite Certified Professional
- Adobe Creative Suite including Photoshop, Illustrator and InDesign
- Online advertising including Facebook ads and Google AdWords
- Completion of Google AdWords 101 course
Work Experience
Senior Community Manager | Village&Co. | Vancouver | 2010 - 2011
- Strategic planning and project management for inclusive marketing and communications initiatives involving both social media and traditional media
- Development and execution of marketing and communications strategies to supplement existing plans created by client communications and public relations teams
- Content development and creation with diverse messaging for the agency and its wide ranging client portfolio including, but not limited to, social media and traditional press releases, blog posts, social media postings and website content
- Social media campaign creation, development and execution, coupled with regular social media channel maintenance and community management
- Development of procedures and documents for creating various reports to be used both internally by the agency and externally by clients, including measurement and insight, as well as reports on market trends and emerging technologies in relevant industries
- Coordination and administration of community management activities including day-to-day supervision of Assistant Community Managers
Communications Associate | BC Lung Association | Vancouver | 2009 - 2010
- Strategic communications planning for fundraising campaigns and events, health education initiatives as well as overall brand messaging for the organization
- Media relations and on-site media coordination for the organization’s fundraising events and health education initiatives
- Social media strategy development for the organization, as well as assistance with strategy creation and implementation for the other provincial branches and the national office
- Content development and creation with diverse messaging for the organization’s wide ranging audience including, but not limited to, press releases, blog posts, annual reports, manuals, magazine articles, social media postings and website content
Executive Assistant (Mat Leave) | BC Lung Association | Vancouver | 2008 - 2009
- Provided a full range of support services for the CEO and Manager of Finance & Administration as well as other staff and departments as needed
- Coordinated the ordering of office supplies, record maintenance, in-office event coordination, and confidential file management
- Management of the organization’s monthly giving program including all communication with monthly donors
- Assistance within the organization’s accounting department including accounts payable, accounts receivable, monthly payroll, and employee expenses
Volunteer Experience
Events Editor | Vancouver Is Awesome | Vancouver | 2010 - Present
- Management of the monthly events calendar
- Research, composition and creation of a weekly events feature column, in addition to blog posts relating to events throughout Vancouver
Community Manager | CREATIVEMIX | Vancouver | 2010
- Social media strategy development and execution coupled with regular social media channel maintenance and community management
- Content development and creation including blog posts, magazine articles and social media postings
- Management of event day, on-site social media integration including live posting to social media channels
Education
Emily Carr University of Art + Design, Granville Island ― Certificate 2D Design, 2012
Simon Fraser University, Burnaby ― BA, English Major, Criminology Minor, 2005