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- ADPR3600: PR Writing
Gee Ekachai
PR teacher • cat lover • social media researcher • photography enthusiast
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Info
- Chairperson, Department of Strategic Communication at Marquette UniversityPublic Relations and Communications | Greater Milwaukee Area, USSummary
21 years of university teaching in PR. Co-author of a book on intercultural/international PR.
Specialties: Public relations. Intercultural Communication. International PR. Social Media.Experience- 2011 - PresentChairperson, Department of Strategic Communication / Marquette University
- Aug 2000 - PresentAssociate Professor / Marquette University
- 1995 - 2009member / AEJMC
- 2002 - 2006Communication Consultant / Milwaukee County
- 1990 - 2000Associate Professor / Southern Illinois University Carbondale
Education-
1985 - 1990Southern Illinois University, CarbondalePh.D in Journalism
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1979 - 1981University of Wisconsin-MadisonMA in Journalism
Additional Information-
Websites:
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Honors:• Dean's Recognition of Teaching Excellence, 2009, Marquette University • 2000 Outstanding Teacher of the Year, Southern Illinois University at Carbondale
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Interests:Public Relations, Communication and technology, social media, multicultural and international communication, and of course CATS!
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Tweets
- RT @Chabraulter: Taking an exam with these guys right next to be Never know what you're going to get #muexplore @FvrythingPR http://t.co/vG…
- Watching the demolition of @MarquetteU old law library while students are taking their exam. #muexplore http://t.co/sKMPtyb1YI
- Vote for the Cat: Kitten vies for mayor of Mexican city. http://t.co/qmC5xwAwTD (I'd vote for him!)
- Followers of my tumblr spiked to 2,500 within last 3 months. My Twitter followers don't change much after 5 years. http://t.co/GJHmErasbPJun 18, 13 from web Reply, Retweet, Favorite
- ‘Tweet’ becomes an official word. #dictionary http://t.co/ahs70yyim9
- RT @SethCLewis: This shows how Journalism Studies at #ICA13 draws heavily from Europe, as well as Mizzou. See http://t.co/spgLJZ9IhY http:/…
- Following #ICA13 in London from Wisconsin. Lots of great tweets, worth waking up at 5 a.m.!Jun 18, 13 from web Reply, Retweet, Favorite
- The Gee Ekachai Daily is out! http://t.co/dnBZSyqrL5
- Such a beautiful Sunday in Wisconsin. And Happy Father's Day to all dads! http://t.co/vJtk8RqXxV
- What 9 Internet trends mean for PR http://t.co/i5N9qvuxxh
- Meet Line, Japan's Biggest Social Network You Never Heard Of http://t.co/DqMmBgjzK8
- Hey @MarquetteU, @PR_Johnson, @augieray, you've got a starring role in my video: https://t.co/qc883CDktx #FollowMe #Vizify
- Thanks to @JamesaMolnar I Just made a movie of my twitter: https://t.co/qc883CDktx @MarquetteU @AugieRay @PR_Johnson You're in it! #Vizify
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Photos" data-title="🌸🌸🌸" data-link=""> " data-title="Number of followers of my photo apps Tumblr blog has been increasing everyday. Could Tumblr be the next best shiny thing after all?" data-link=""> " data-title="Now playing 🔁🎧🎶🔁" data-link=""> " data-title="Done with my morning walk. Whew!" data-link=""> " data-title="Happy Monday. Start your week with a fresh mind!" data-link=""> " data-title="Such a beautiful Sunday in Wisconsin. And Happy Father's Day to all dads!" data-link=""> " data-title="I learned how to make this edit from @revealingapps. A great tutorial account to follow!" data-link=""> " data-title="Peony." data-link=""> " data-title="I just 💟this font! It's called "From me to you."" data-link=""> " data-title="#shapely #phonto #abeautifulmess #friday" data-link=""> " data-title="Bleeding Heart. 💗💓💕" data-link=""> " data-title="What my cats told me. 😻😻" data-link=""> " data-title="I hope no power outage tonight. ⚡☔⚡#tstormwarning" data-link=""> " data-title="What is left of the old law library @MarquetteU #muexplore" data-link=""> " data-title="Have App -- Will Travel. Checking traffic before hitting the road. #Milwaukee peeps can download it from mjstraffic.com." data-link=""> " data-title="My first attempt at Whims. #whimsapp" data-link=""> " data-title="Just discovered this text app full with cool typography. And it's free!" data-link=""> " data-title="Tumblr's teens language. Might as well keep up with it! 😁" data-link=""> " data-title="Closer look of the mega Clematis flowers." data-link=""> " data-title="My neighbor's Clematis plant is the Mother of all Clematis!! 🌸🌸🌸" data-link="">
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Posts
VSCO cam app is now free with lots of in-app purchases for preset filters—48 to be exact. If you already own an old version, the 10-filter Legacy pack will be transferred. So it sounds like, if you have never bought the app before, there is no free filter pack and you have to buy it anyway for 99 cents each. But the app is doing a 70% off sale promotion of all 48 presets for $5.99.
Good review of the new VSCO update here.
http://www.technobuffalo.com/2013/06/06/vsco-cam-update-new-ui/
The latest update of Over app, Over 2.0, (pro version of Overgram) has a new wrinkle—that you can add sets of custom artwork (city icons, lanky elements, water field) and “Words of Inspiration,” all free to download. Great update!
Trying out the new #mexturesapp (99 cents) by @merekdavis and I am loving it! Just released only one day, the app already jumped to No. 3 in the App Store. Fun filter app with unlimited options!
FREE download for a LIMITED time. One of the best photo apps for editing and photo shooting with several filters and modes. Get it now. :-)
Reached 2,000 followers this morning. Thank you SOOO much for following. I hope you found this blog helpful. :-)
Free fonts I downloaded to my Phonto app, thanks to @Simplytutorials. Download here: http://tinyurl.com/bq7aw9x
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Posts
- Jan 16, 13
Dear Class,
Welcome to ADPR 3600: Public Relations Writing, and another semester at Marquette! I hope you had a restful and enjoyable summer break!
Now that you are re-energized for the new semester, I hope you are ready to spend the next 16 weeks to learn and practice the craft of PR writing in a variety of formats and media.
This course is designed to prepare you to develop the professional-level writing skills expected of PR practitioners. We cover the basics of PR writing, including the principles of effective professional writing, understanding and reaching target audiences, finding and generating newsworthy information for print, broadcast, social media and the Web. You will study how to write and produce PR materials, including news releases, fact sheets, PSAs (audio and video), media advisories, brochures, SEO-based social media news releases, among others. The roles of the public relations practitioner, as well as ethical and legal issues in the public relations field, will also be covered.
See the course syllabus here.
We will use this site to access and read blog posts by your classmates. I have assigned each of you in a group for which you are responsible to read and comment blog entries by members of the group. (See blog groups on the right of this page.) More detailed instruction will be given later.
The textbook for the class is The PR Style Guide, Third edition, by Barbara Diggs-Brown.
AP Stylebook is highly recommended.
I am hopeful that we together will make this class a great learning experience for all of us. My philosophy in teaching and class administration is well reflected in the following article. So please read it.
- Jan 15, 13
Throughout the semester, I will post a few useful websites relevant to the weekly class topics and discussion. For this week, it’s about AP Style.
Purdue’s Online Writing Lab is worth reading, not only just on AP Style guidelines.
Also, to prepare for your blog writing, please read “11 Tips for New Bloggers, from New Bloggers” by Professor Barbara Nixon. (You should follow her on Twitter @barbaranixon.)
- Sep 22, 12
I had a great pleasure hosting Molly Currey, executive creative director at Golin Harris and a Marquette alumna, who visited her alma mater last week. She was kind enough to speak to my PR Writing class, and shared with us numerous professional insights and life wisdom. At the end of her talk, we were left in awe and inspired. (See Molly’s profile on Linkedin here)
Molly Currey shares her career timeline with PR Writing class. (Instagram photo credit: Irene Sarumi @devoncarrots)
Read students’ blogs on her talk and their take-aways here:
Molly Currey, everyone by Claire Beyer
Passion, Creativity and Innovation by Lauren Peter
Make a Noise by Rosalee MacKinnon
Story Time with Molly Currey by Bennett Kerwin
No need for a good GPA, You must be unique by Katharine Braunschweiger
Wisdom from an alum by Ben Knuesel
- Sep 13, 12
Dear Class,
Molly Currey, executive creative director at Golin Harris and a Marquette alum, will visit her alma mater next Tuesday. She will also speak to our class on media relations.
Assignment 1: Prepare at least two questions for Molly. Take notes during her talk, and write a news release about her visit and her talk.
Remember that we don’t have class next Thursday, Sept. 20 because I will be out of town, attending a conference in Minneapolis. So use that class time on Thursday to write the release. The release should mention her advice to PR students, her campus visit, her career success and some biographical information. The release is due before Sept. 25 class on D2L. I also need a hard copy of the press release and its accompanying planning sheet.
Assignment 2: Write a blog about three most important or valuable things you learned from Molly Currey. Include relevant examples. Due Sept. 27.
These two assignments demonstrate that PR writers should be able to use the same information to write for different objectives, formats and styles. And in this case–a news release and a blog post.
So, have fun!
- Aug 26, 12
