Colletto Stories

Copywriting & editing; creative consulting; brand & communication strategy; design & development.

Strategic planning; marketing campaign development and execution; writing, editing, and managing blog and website content; brand management and creative direction for all print and online content; graphic design for use online and in print; administration and management of various online accounts and services; market research and competitive/collaborative intelligence; partnership development.

Brand development and strategy; wrote and managed major projects (e.g. programs, books, website launch), blogs; edited and helped create all copy written by or on behalf of Josh Shipp and Hey Josh, LLC to ensure brand and quality consistency.

Collaborated with creative team on project development, strategy, planning, and execution within strict deadlines; wrote and edited copy for web and print; served as managing editor and copywriter for various product launches.

Evaluated existing Public Relations strategy; developed and coordinated new PR and brand marketing campaigns for both the region and TWR International; produced and directed two short films for TWR Europe's Epic Stories; graphic design.

Wrote and edited internet sales copy, product detail copy, articles, and web content with daily responsibilities encompassing elements of marketing, design, strategy, competitive intelligence, community development, organizational efficiency, and public relations.

Developed enthusiastically satisfied customers by providing consistently excellent coffee and exceptional customer service in a fast-paced retail environment.

Brainstorm, construct, and implement drama programs for a variety of settings and audiences within a close-knit team environment; traveled to churches, schools, and camps across the nation as performers and Public Relations Representatives for Cedarville University.

Assisted clients in a one-on-one environment to develop better critical thinking and writing skills.

• Manage donor contact information and communication history in Raiser’s Edge
• Reconcile confidential gift history for specific donors/events with Excel and Raiser’s Edge
• Assist with event preparation for annual fundraising luncheon and monthly open houses

A 501(c)3 company preventing child prostitution through education
• Manage quickly growing, confidential donor database across multiple platforms & giving levels
• Create e-campaign strategy/schedule & maintain above industry average open & click rates
• Write email campaigns, blog posts, & social media updates
• Cultivate donor relationships in person & through a variety of online & print platforms
• Develop & execute donor communications strategy alongside Communications Director
• Planned national speaking tour: arranged venues, managed guest list, & spoke to groups about organization

A non-denominational graduate school offering diverse M.Div. and M.A. programs
• Manage seminary's transition to new website and content management system; create and maintain all content
• Rewrote entire email communications system, resulting in more positive prospect feedback
• Tripled social media interaction by revitalizing presence on various outlets, such as Twitter and Facebook
• Created and implemented successful new promotional campaign for prospect acquisition
• Plan and improve semi-annual recruitment events, increasing completed applications

An international non-profit media company reaching 160 countries in over 225 languages
• Evaluate global brand & PR strategies to recommend & coordinate improvements
• Craft compelling stories to acquire & cultivate new donors through engaging content
• Create & manage project database for international radio/internet programs in 200+ languages
• Continued as contracted writer/editor for e-campaigns after end of short-term overseas assignment
• Served as grant writing intern in 2006

A company specializing in nutritional consultation & holistic health practices
• Organize & maintain new filing system to ensure records accuracy & confidentiality
• Edit & research for articles published in industry journals
• Schedule appointments with clients and work with them to best meet their unique needs
• Assist in planning of local education events for 100-150 guests

A government contractor specializing in telecommunications on U.S. military bases in Iraq
• Develop international client & vendor relationships on behalf of company president
• Manage database creation of global clients & vendors to expand company network & increase sales
• Schedule international flights & schedule teleconferences for overseas clients & contacts