Cara Fuggetta

Drives referral marketing programs and develops and implements social media content, strategy and best practices for Shutterfly, Tiny Prints, Wedding Paper Diva, and Treat.

•Spearhead corporate social media strategy for a leading venture-backed social marketing company, driving significant increases in brand awareness, thought leadership, and engagement •Manage all social channels including Twitter, Facebook, and YouTube •Drive and organize all aspects of the corporate blog including developing content strategy and personally creating bi-weekly posts •Uncover qualified sales opportunities by engaging prospects through social channels •Secure meetings with media and influencers, resulting in significant coverage in industry publications •Promote events through email marketing, social media marketing, press outreach •Implement social media prospecting strategy for sales executives •Lead social media training program for various departments within the company •Provide guidance and feedback for executive team on developing social media products and strategies •Edited corporate research and whitepapers •Assist in webinar content production, logistics, and promotion •Manage national series of social media panel events including securing speakers, handling logistics, and promotion