Brian Ongaro is Vice President of Sales and Marketing for Boardwalk Auto Group which includes eight Dallas dealerships including 3 VW stores, Audi, Porsche Ferrari, Maserati and Lamborghini.
Automobile retailing is among the most complex processes on the business landscape. Its components and dynamics—buying, selling, sourcing, service, technical expertise, and relationship building—are constantly in flux. It takes a unique set of skills to manage and implement strategies in this challenging environment. As Vice President of Sales and Marketing for Boardwalk Auto Group, Brian Ongaro possesses those uncommon capabilities.
Brian Ongaro joined Boardwalk Auto Group on the heels of directing a Columbus, Ohio-based dealership group that included Lamborghini among its nameplates. But like Boardwalk Founder Scott Ginsburg, the weight of Ongaro’s experience was earned in broadcast media. After joining Ginsburg at Chancellor Media Corporation in 1997, Brian Ongaro was appointed Executive Vice President and Market Manager of AMFM, Inc.’s station group in Dallas–the nation’s fifth largest market in terms of revenue. In 2002, Brian Ongaro was tapped as the Executive Vice President for CBS Radio, overseeing their large markets radio stations in the western region.
With 28 years in broadcast management, Brian Ongaro brings a wealth of organizational management and innovative marketing experience to Boardwalk Auto Group. Brian Ongaro's focus is on the developing opportunities in the digital space, especially in social networks and portable devices. He will also be focused on reputation-marketing strategies to rapidly address customer concerns. “There are a lot of other unique opportunities that haven’t been adequately explored yet,” he adds.
A native of Columbus, Ohio, and a graduate of Ohio State University, Brian Ongaro’s business philosophy is focused on taking care of customers. Ongaro wants to make Boardwalk Auto Group the first place people think of when they are considering buying or servicing their car. Exceeding expectations is the goal. He also wants Boardwalk Auto Group to be recognized as one of the best places to work in DFW.
In his role as Executive Vice President/Regional Manager at CBS Radio Ongaro managed a total of 19 different markets including major markets such as Chicago, Dallas, Houston and Los Angeles. Under his leadership, LA became the top billing radio cluster in the U.S. for the first time in CBS’s history.
Brian Ongaro is a graduate of The Ohio State University with a degree in Business Management and a minor in Marketing. Ongaro began his career in the banking industry and moved into radio when the owners of the Savings and Loan he worked at purchased their first radio stations. He began his broadcast career in sales and quickly moved up to management becoming one of the youngest General Managers at the age of 27. Brian Ongaro spent 17 years with Sundance Broadcasting until the company was sold in 1997.
Brian Ongaro has been involved in many service organizations and served on many non-profit boards. Brian Ongaro served as the President of the Dallas and Milwaukee Radio Station Associations. He was a Rotary Club Member and Board Member of the Country Radio Broadcasters, Child Abuse Prevention Fund, Armed Forces Committee, and In The Paint Midnight Basketball League.
Brian Ongaro has been married to his wife Barbara for 25 years and has two grown children.