Entrepreneur at The Time incubator, UX Designer & Consultant at 2CENTS consultancy.
Currently working on a stealth-mode startup (creating a next-generation Media Player).
Former head of the Visual Communications Design Department at HIT (Holon Institute of Technology), and future head of the IxD Department at Hermalin College.
Contact me: eMail
Experienced UX specialist, product manager, marketing and sales manager, and business strategist with over 15 years of hands on and managerial experience.
Founded and managed several services companies in the Israeli Internet arena (inc. Netica, Tribal DDB, and others), and currently founding VideoDubber, a new startup in Genesis Partners' technology incubator, The Junction.
Also, serves as a consultant in 2CENTS.co.il, consulting on Product Marketing, UX (User Experience), E-Branding, Marcom, etc. to 2CENTS' clients.
Managed the Visual Communications Design Dept. at HIT - Holon Institute of Technology, till Aug. 2011.
Dubbing automated using innovative technologies
A consultant to high tech firms and startups on UX (user experience) and other Internet related fields: marketing strategy, business models, product management and e-branding.
Working on our innovative media player.
Working on a new stealth mode startup
Working on a new startup (code name: Fugufu) - it's still in stealth mode... (The Junction is Genesis Partners' startups incubator)
Managing the EyePlay product.
My main responsibilty is managing the creation of games for the EyePlay product, Inc. 3D creative (Maya), Unity 3D development and outsourced support on branding, sound, etc.
The Head of the Visual Communications Design Department, the Design Faculty, HIT - Holon's Institute of Technology
Managing 30 lecturers and staff members, in charge of the curriculum of the department and its 3 departmental specializations (Print, Motion media and Interactive media), and responsible to a student body of over 270 students.
I review and recommend higher education design programs
Co-Founder, Marketing, Product Manager & co-CEO
Development of the Interactive media program curriculum, guidance & management of the faculty teachers, and lecturing about eBranding and creative management.
The representative of the graphic designers in the council of the Designers Community of Israel (a non-profit organization which is the Israeli branch/member of IDA - Icograda & ICSID).
Founded one of the first interactive agencies in Israel. Devised strategy, managed outsourced teams, created online campaigns for local branches of multinational conglomerates (e.g. Unilever, VW, etc.) and purchased media on local & global media sites.
The business doubled itself every year while customers in a bigger size were joining our clientele.
Founded and consulted the active managing partner, including devising campaign strategies, creative for projects and the pitch to clients.
I created a curriculum for a subject never thought before in any academy in israel, and thought it successfully.
I founded and managed Total Graphics Multimedia department, creating the tools, processes and standards that were needed to provide services in that field.
Later on spanned it off to a startup called Total Graphics New Media and served there as a Creative and Technical Manager
Worked on the execution of books and projects that were designed by master designers Tamar Mani and Yanek Yontef.
Design the Hebrew version of the Apple OS user manuals