RICHARD BLAKELEY

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Profile

Richard Blakeley
Managing Editor, Strategy & Content at Thrillist
Online Media | Greater New York City Area, US

Summary

Richard Blakeley is the Managing Editor of Content & Strategy of Thrillist.

He is the former Editor-in-Chief of Gawker.TV and was the head of the Gawker Media video department for five years. Richard is also the co-founder of the hyper-local, reader-generated blog network Neighborhoodr, and the found of the over-the-top food blog This Is Why You're Fat. Its success as an overnight viral sensation led to the publication of the book by the same name. He is known for stealthily turning off televisions at The 2008 Consumer Electronic Show, earning him a lifetime ban from the largest trade show in the world.

Richard graduated from Pratt Institute with a BFA in film in 2006. While still in school, he was awarded the Consumers for Cable Choice Award in New Media for his online video adventure game, Don't Make Her Cry. The following year he received a grant from mtvU's Digital Incubator Contest. His senior thesis, I'm Going to Show This Tape to Santa, won the celebrated San Francisco International Festival of Short Films' Grand Jury Prize in 2007.

His films have been featured at BAM, Brooklyn Underground and England's Rolling Rock festival. Richard has been featured in Wired and GQ, and has appeared on numerous television shows including CNN's The Situation Room, Good Day New York, and NBC's New York Nonstop. He was named a "Playboy of Tech" by Details Magazine in 2007, one of the Silicon Alley 100 in 2009, and his relationship was profiled as a "New York Media Power Couple" in 2011. He is a regular talking head on A&E's Biography and the TV Guide Network.
Specialties: new media, video, strategy, viral content production, events, marketing, video production, web design, user interface, film, social media, hyperlocal, understand RFP process, scoping, scaling, integrated marketing, team leader, team building, manager, locating resources, creative

Experience

  • Apr 2011 - Present
    Managing Editor, Strategy & Content / Thrillist
  • Sept 2009 - Present
    Co-Founder / Neighborhoodr
  • Jun 2006 - Present
    Editor-in-Chief of Gawker.TV / Gawker Media
    Founder of first blog to feature a mix of original content, viral videos, and breaking tv clips and coverage.

    Drove 50 million page views over one year, averaging 4 million monthly page views, or nearly 200k daily.

    Manage a staff of three coordinators—operations, video production and editorial—and ten contributors.

    Secured listing as a “Recommended Favorite” on the Tivo user guide.

    Organize monthly trivia nights and other sponsored events and branded meet-ups.
  • Jun 2006 - Present
    Head of Video / Gawker Media
    Lead the production of video clip requests for the entire blog network.

    Direct and produce promotional reels for the entire blog network.

    Strategize industry-leading initiatives as part of the Gawker Media promotional team.

    Develop social media tactics that demonstrate an increase in visibility, branding and traffic.

    Manage a team of over twenty interns for semester-long increments.

    Original creator of video clip production that is now industry standard—the “TiVo farm.”

    Create original viral content for the blog network that resulted in millions of uniques.

    Collect all mentions of the blog network across broadcast media for inclusion in promotional reels.

    Conduct and produce interviews with high-profile figures.

    Direct the digital outreach—including Digg, Reddit, StumbleUpon and niche blogs—of top stories.

    Consult and direct marketing initiatives, including sponsored videos and promotional events including
    Diesel RA\VE, Annual Gawker Beer Media Pong Tournament, Gawker Media Bowling Team.
  • Jan 2009 - Jan 2010
    Founder / This Is Why You're Fat
    Successful blog-to-book (Harper Studio, 2009) and viral sensation. The brand achieved significant press through its popularity online and NYC events during June, 2009.

Education

  • 2002 - 2006
    Pratt Institute
    BFA in Film, Video, Media
  • Del Mar Middle School

Additional Information

Websites:
Personal Website, Portfolio, Company Website
Honors:
Silicon Alley 100, 2009 "Playboy of Tech" Details Magazine, 2007 San Francisco Festival of Short Films' Grand Jury Prize, 2007 mtvU's Digital Incubator Contest Winner, 2006 Consumers for Cable Choice Award in New Media, 2005
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Richard Blakeley is the Editor-in-Chief of Gawker.TV and has been the head of the Gawker Media video department since 2006.

Photo by Diana Levine.

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