Rachel Stroud

you may find me blogging, doing yoga, writing poetry, editing, cooking, reading blogs, working at Brella Productions, biking, or

D) all of the above.

editZING
Alive in the Fire
LinkedIn profile

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Profile

Project Manager & Client Coordinator at Brella Productions
Writing and Editing | Greater Chicago Area, US

Summary

Hey, nice to meet you! My name is Rachel. I'm one of those voracious reader / writer types. I enjoy a variety of fresh-squeezed words and ideas and I've always got a project up my sleeve.

I am a writer and editor for a wide variety of formats and genres, including advertising, public relations, publishing, film, nonfiction, fiction, poetry, business and government. I am also a creative print designer.

I thrive when I work in a setting that combines my love for the written word with a creative, dynamic atmosphere. I work well independently as well as in a group, and in all I do I seek balance, compassion, and peace.
Specialties: Writing, editing, design, public relations, photography, organization, production. Basic HTML/web design, SEO, social media tools (Facebook, Twitter, LinkedIn), published writer/journalist. Language: Fluent in Spanish. Computer: Proficient on PC and Mac; Microsoft Word, Excel, Powerpoint; Adobe InDesign, Photoshop, Handbrake, some Flash.

Experience

  • Apr 2012 - Present
    Project Manager & Client Coordinator / Brella Productions
    I'm now a full-status Project Manager with Brella! I lead several large pharmaceutical and corporate client project teams, and I also help with PowerPoint training, event coordination, and graphic tech work at large corporate meetings. My focus is on writing, copyediting, producing corporate videos, travel coordination, and PowerPoint. I lead a talented team of designers, cinematographers and editors to produce high-quality projects on budget and on deadline. Brella Productions, Inc. is a production studio for the creative industry. We partner our technical staff with your creative teams to create video, interactive, audio and web based projects for your clients. Our focuses are primarily in the areas of sales, marketing, education and training.
  • Apr 2011 - Present
    Ambassador / YogaEarth
    YogaEarth develops nutrition and other products for the mind-body athlete that have been inspired, field-tested and Yogi-Built™ by the yoga teacher community. As part of my blogging experience through Alive in the Fire, I connected with the YogaEarth team. My collaborative role with their marketing & development team includes sharing my reflections on their high-quality product line and contributing insight as they expand into new retail markets. YogaEarth engages in dialog with the yoga community as it delivers world-class nutrition and wellness products that democratize global access to the benefits of yoga. YogaEarth is a rising star within contemporary health and wellness companies and its growth continues to inspire growth within the Alive in the Fire blogging team.
  • Apr 2010 - Present
    Yogi and Yoga Blogger / Alive in the Fire
    I run a lively yoga blog at Alive in the Fire (www.aliveinthefire.blogspot.com) where my passion for the practice leads me to reflect on experience and inspire others to try their determination on the mat. Alive in the Fire is a great resource for yogis who love practicing often, living green, and letting go. This is a space where we can learn to be still, and where we find trust in our own bodies. The mind and body are made equal; the heart lies open. Yoga is meant to be lived in community -- swing by the blog to check out more about my practice, and share about yours. Namaste.
  • Jun 2009 - Present
    President & Lead Editor / editZING!
    EditZING! is a full-service editing and writing company with the aim of completing varied, professional and creative projects with breathtaking speed. We create beauty with the freshness of a lime, the zing of a lightning bolt, that splash that you've been waiting for. • Founded and created Web site to establish client base and generate project leads (www.editzing.com) • Edited variety of academic, business, government, professional and creative manuscripts to grow company
  • Oct 2010 - Present
    Assistant Project Manager / Brella Productions
    I am part of the project management team at Brella and my focus is on writing, copyediting, producing corporate videos, travel coordination, and PowerPoint. I lead a talented team of designers, cinematographers and editors to produce high-quality projects on budget and on deadline. Brella Productions, Inc. is a production studio for the creative industry. We partner our technical staff with your creative teams to create video, interactive, audio and web based projects for your clients. Our focuses are primarily in the areas of sales, marketing, education and training. Specialties include: Video Production, Multimedia Programming, Audio Recording, Web Development, CBT and WBT Creation, Sales and Marketing Materials, e-Learning Courses, Event Coordination
  • Sept 2010 - Present
    Marketing Guru / Simple Gourmet Evanston
    Simple Gourmet is a place for local foodies to explore their passion for food. To taste fresh dishes that will leave you feeling satisfied but never stuffed: baked goods, salads, soups, entrees, desserts, and more! A place for great service, cozy conversation with friends, beauty and peace in the kitchen. Stop by today to see what our menu’s got to offer! I'm concentrating on an online marketing push and putting together social media (Facebook, Twitter, and a blog) to get the word out about Simple Gourmet. Check out my food writing here: http://simplegourmetevanston.wordpress.com/ Updates coming soon. We'll also be doing some traditional advertising, SEO, and event marketing in Evanston in the next few months. Keep updated by following our Twitter account: http://twitter.com/simplegourmetev. Eat well; live simply. Simple Gourmet Evanston.
  • Jan 2007 - Present
    Medill School of Journalism Research Assistant / Northwestern University
    Research Assistant to tenured literary journalism professor and the Center for the Writing Arts • Edited scholarly research manuscripts for Journalism History based on structure and concept • Prepared excerpts of novels and critical essays for the freshman reading project • Organized logistics and promotion of literary events on campus
  • Sept 2009 - Present
    Integrated Marketing Intern for Starcom Entertainment team / Starcom MediaVest Group
    • Researched and analyzed a variety of marketing opportunities focused on custom content creation for Starcom clients including BlackBerry, Applebee’s, Walgreens, Kellogg’s, Bank of America, and Kashi • Compiled comprehensive documents tracking upcoming shows, films, deals, projects and promotions in network, cable and syndicated television for agency clients and internal press calls and brainstorms • Analyzed and monitored client competition coverage, weekly trades, and entertainment news and trends • Organized and developed video content library system for Senior Vice President and Producers • Designed and created graphics for the team to use during client lectures and potential partnership meetings
  • Apr 2009 - Present
    PR Chair / Northwestern University Women Filmmakers Alliance
    • Managed public relations for the board, including promotion of campus events and fall film through design and distribution of flyers to increase campus awareness of group • Wrote and designed press kit for fall film grant, an adaptation of Dante’s Inferno into a western • Connected board to other student groups, Chicago film school campuses and Women in Film Chicago, offering networking opportunities to peers in media and entertainment
  • Jun 2009 - Present
    Editorial Intern / Shakespeare Squared
    • Wrote poems, fictional and non-fictional pieces for grade-school level standardized tests • Copyedited novel guides and educational manuscripts for The Learning Institute and Pearson projects • Contributed to correlations project for standardization in FL and MO schools
  • Jan 2008 - Present
    Teaching Assistant / Northwestern University Center for Talent Development
    • Assisted with classes for K-3rd grade for the Saturday Enrichment Program • Helped students improve their writing, reading, math and critical thinking skills
  • Jan 2009 - Present
    Acquisitions Intern / Northwestern University Press
    • Evaluated manuscripts for content, structure and style based on The Chicago Manual of Style • Managed mailings and paperwork for manuscript review, press board meetings, contracts and rejections
  • Jan 2009 - Present
    Public Relations Intern / Evanston Art Center
    • Worked directly with the Director of Development and Communications to produce new PR strategies • Assembled and distributed media kits, calendar and promotional materials including e-blast newsletter • Wrote and distributed press releases and initiated grant research and writing
  • Oct 2006 - Present
    Writing Section Editor, Assistant Editor, Staff Writer and Staff / NorthbyNorthwestern
    • Pioneered and implemented literary mag. section to provide professional development opportunities to peers • Organized and recruited staff to increase from 10-15 members to over 50 • Facilitated staff meetings and writing workshops; launched Home Sweet Hometown series for Northwestern's premiere online magazine • Edited and prepared student fiction, poetry and creative non-fiction for weekly online publication • Wrote features stories and campus news articles for other sections of the website
  • Sept 2006 - Present
    Freelance writer / Sierrastyle Publishing, Inc.
    • Interviewed community figures and officials for profile reporting for Roseville/Granite Bay Style and Folsom/El Dorado Hills Style Magazine • Wrote feature articles on local issues and concerns, including a feature on childhood cancer awareness

Education

  • 2006 - 2010
    Northwestern University
    B.A. in English/Creative Writing
    Activities: Executive Board member, event planning, Communications Residential College Staff writer and workshop participant, Prompt literary magazine
  • 2003 - 2006
    Granite Bay High School
    GED

Additional Information

Websites:
Interests:
editing, writing, page layout, film, creative endeavors!
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