Evaluate current communications strategies and create a new, comprehensive plan that focuses on branding and consistant, creative digital outlets. Create press releases, media kits, advertisement copy, and media lists. Conduct research to identify new markets, potential resources, and public opinion.
Currently serving as a consultant for the Career Exploration Project, providing awareness and opportunities for students to engage with local businesses. Duties include working with members of the Action Team to shape the goals and restrictions of the program, conducting qualitative and quantitative research, and working with web developers on copy, design, and functionality.