Adam Hayes

Independent product designer specializing in the design & development of soft & hard goods in the home, lifestyle and bags & accessories categories. Recent projects include work with StoreBound, Studio Akko, Martha Stewart, and MAC Cosmetics. Experienced with fashion/trend & UX research, new materials & technologies, and factory manufacturing processes. Interested in all areas of design and looking to expand my expertise.

Worked as a Product Designer on the Soft-goods team. MIS began in the Home & Bath categories, and is currently expanding into new home categories at other mass market retailers. Responsibilities included designing & developing for Kitchen, Outdoor, and Laundry product categories. Collaborated with other teams developing Pet & Home Improvement categories as well. Lead the team on design research initiatives including user brainstorms and new product & category focus groups.

Worked on the Product Design & Development team. One of four designers responsible for all Built product. Our design process started with the collection of competitive market research, sales analysis, buyer feedback, user testing and material & technology research. We filtered that information and used it to come up with new product solutions through sketching, in-house prototyping, Adobe-suite renderings & synthesis in several 3D modeling programs. Involved in the technical development of new product via tech packs/3D development, and communication with our engineers & manufacturers. Collaborated regularly with Built's Brand Design team to develop color, print & pattern for new items.

Worked on the Industrial Design team at MAC to design product packaging, in-store displays & POP, specialty store installations and other collateral products. Responsible for planning, creation and execution of all areas of design along with the Industrial Design team. Also responsible for technical development of new product, via technical specs and communication with engineers & outside vendors.

Worked as a freelance men's and women's bag & accessory designer for Loop NYC. Completed 2 quarters at Loop as co-op design student during my undergraduate time at the University of Cincinnati, and returned to Loop after gradutation. One of two designers responsible for all items in Loop's men's collection, Parcel. Also responsible for products designed for outsides clients such as Target, Urban Outfitters, & Hot Topic. Involved in all aspects of design research, conceptualization, and product development.

Held a co-op position as a junior designer on the Nickelodeon team. Worked in conjunction with the Fisher-Price marketing team to develop branded toys to meet the needs of specified market segments. Took products through the initial ideation phase to finalized concept renderings. Presented new product concepts, conducted product brainstorm sessions, fabricated new concept models, and photographed upcoming products and packaging.

ID Co-op. Worked on the Soft Goods & Electronics team, focusing mainly on backpacks & luggage.

ID Co-op. Brand & new product development, conceptual rendering, technical development and vendor communication, point-of-purchase display design, product photography

Bachelor's of Science in Design in Industrial Design
Activities: - Industrial Designers Society of America

Portfolio

technology, materials, biking, music, Kidrobot