My name is not Åke, it's Malin. Malin Grön.

Graphic designer and art director, currently making a living as an illustrator. Habitat in Gothenburg, Sweden. For now.

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Malin Grön
Strategic creative extraordinaire / hired gun
Marketing and Advertising | Gothenburg, Sweden, SE

Summary

Hailing from a creative background within game development, the addition of advertisement and marketing skills along with a solid understanding for online communication makes me not only a great creative but also a strong strategic marketeer.

I'm a damn good illustrator with experience in most fields, including animation, 3D visualisation and illustrations made both with traditional art tools and a computer.
Specialties: Software and platforms: OSX and Windows based operating systems. Primary weapons; Adobe CS5, indesign, illustrator, photoshop. Sidearms; Premiere, Flash and After effects. 3D artillery: Autodesk Maya. (Modelling, texturing and animation) Software independent skills 2D and 3D illustration. Vector graphic. Layout. Animation. Concepts. Storytelling. Storyboarding. Gameplay. Character design. Gamedesign. User Interface design. Marketing strategies and roll out plans. Social media. Zombiehunting.

Experience

  • Apr 2005 - Present
    Strategic Creative / Heybaberiba!
    As a freelancer, I've worked with a variety of interesting clients on projects ranging from 2D & 3D graphics and art direction to events and web campaigns. I take on everything from small illustration assignments to full scale campaigns, working from my office in Gothenburg.
  • Dec 2008 - Jul 2010
    Strategic creative / Image & Form
    Image & Form is a Gothenburg based agency with a majority of its business within game development.

    I grew as a creative here, working with taking projects from a sparkle of an idea through to a full game and out to the gamer.
    My work ranged from gamedesign and illustration to marketing as we made games for the rather small nordic market for kids.
  • Jun 2008 - Dec 2008
    Graphic designer and layout artist / ICA
    Marknad/Joint Market Center/Butiksreklam
    ICA is Swedens largest grocery chain. My assignment was a position as a graphic designer and layout artist at the in-house agency in Kungälv, Sweden.
    The assignment included making DM, ads, signs, illustrations and updates for the web.
  • 2006 - 2008
    Illustrator / Dragster
    Though, I have never been employed at Dragster, (all work has been independent contracts) we have worked on a whole bunch of interesting and fun projects together. Work has included amongst other things filmed/animated commercials, print, online campaigns and digital mascots.
  • 2007 - 2007
    Art Director / ibiz reklambyrå
    Ibiz lost their Art Director and I took over the projects as a summer job during my holiday from school, while they finished their recruitment.
    Some of the projects I worked on included an ongoing major rebranding within the hospitality business and B2C print campaigns.
  • 2006 - 2006
    junior creative / iris
  • May 2003 - Oct 2003
    Inhouse Graphic designer / Illuminate labs
  • 2002 - 2002
    Swedish spice / CAOZ Ltd.
    Work placement during the animation course.
    Animation, graphics and concepts.
  • 1996 - 1997
    Group Head / Concilia Information AB

Education

  • 2010 - 2010
    Göteborgs universitet
    Masterclasses in Masterclasses at HDK
  • 2006 - 2007
    KY Akademin
    2 year working degree diploma in Advertisement and marketing
  • 2002 - 2003
    Blekinge tekniska högskola
    2 year working degree diploma, Digital animation & Game development
  • 2000 - 2000
    GTU (www.gtu.se)
    Diploma in Graphic design
  • Per Brahe

Additional Information

Websites:
Portfolio
Interests:
Arts, comics, movies and good food.
What I do for a living (CV)

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